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Comscore To Announce Fourth Quarter 2024 Financial Results

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call to discuss its financial results for the fourth quarter ended December 31, 2024 on Tuesday, March...
99% - ights/Press-Releases/2025/2/Comscore-To-Announce-Fourth-Quarter-2024-Financial-Results

Retorno de Neymar ao Santos

Desde o anúncio do retorno de Neymar ao Santos Futebol Clube, o engajamento e o número de seguidores do clube explodiram, alcançando números impressionantes e causando um fervor entre marcas e celebridades.
99% - ights/Infographics/Retorno-de-Neymar-ao-Santos

El potencial de las redes sociales para los medios tradicionales

En un contexto donde las redes sociales se han convertido en una parte fundamental de nuestra vida diaria, surge una pregunta crucial: ¿estamos aprovechando todo el potencial que estas plataformas ofrecen dentro del ecosistema de medios tradicionales?...
99% - ights/Blog/El-potencial-de-las-redes-sociales-para-los-medios-tradicionales

Comscore Expands YouTube CTV Viewership Measurement to International Markets

Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced an international expansion of its YouTube audience measurement capabilities. For the first time, YouTube Connected TV (CTV) platform reach and volumetrics—covering...
99% - ights/Press-Releases/2025/2/Comscore-Expands-YouTube-CTV-Viewership-Measurement-to-International-Markets

ID-Free Impressions are the New Normal

Proximic by Comscore’s third annual State of Programmatic Report for 2025 reveals a digital advertising industry at a turning point.
99% - ights/Blog/ID-Free-Impressions-are-the-New-Normal

La celebracion del ano de la serpiente en las redes sociales

Lunar New Year festivities began worldwide on January 29, 2025, marking the start of the Year of the Snake - the 6th animal on the Chinese calendar. Here’s a glimpse into how this new lunar year shone on social media.
99% - ights/Infographics/Social-Media-Celebrates-the-Year-of-the-Snake

Fast Facts Social Media Celebrates the Year of the Snake

Lunar New Year festivities began worldwide on January 29, 2025, marking the start of the Year of the Snake - the 6th animal on the Chinese calendar. Here’s a glimpse into how this new lunar year shone on social media.
99% - ights/Infographics/Fast-Facts-Social-Media-Celebrates-the-Year-of-the-Snake

Comscore lanza Cinequest

Comscore (NASDAQ: SCOR), líder global en medición y análisis de taquilla, anuncia el lanzamiento de Cinequest, un innovador servicio de encuestas diseñado para proporcionar información sin precedentes sobre la composición demográfica y el comportamiento...
99% - ights/Press-Releases/2025/2/Comscore-lanza-Cinequest

Insights desde Mercado Ads Studio

En el marco de Advertising Week 2024 LATAM, Iván Marchant, VP de Comscore para Latinoamérica, participó en una conversación destacada con Diego Barrazas, host del popular podcast DEMENTES, en Mercado Ads Studio, una cabina de streaming de la plataforma.
99% - ights/Blog/Insights-desde-Mercado-Ads-Studio