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Veteran Movie Product And Technology Leader Janice OBryan to Lead Domestic Operations for Comscore Movies
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is excited to announce that longtime Comscore product technology and customer service executive Janice O’Bryan is being elevated to Senior Vice...
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ights/Press-Releases/2021/12/Veteran-Movie-Product-And-Technology-Leader-Janice-OBryan-to-Lead-Domestic-Operations-for-Comscore-Movies
Comscore Snapshot Social Media in the Asia-Pacific region
In this week’s edition of Comscore Snapshot we look at Social Media in the Asia-Pacific region. We define Social Media as sites or mobile applications where the creation and consumption of content is user-generated.
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ights/Blog/Comscore-Snapshot-Social-Media-in-the-Asia-Pacific-region
Comscore TV, Local Measurement That Meets Modern Media Consumption
FreeWheel has partnered with Comscore to allow agencies to seamlessly access real-world local TV viewership information with valuable, advanced household-level consumer and demographic behavior data that enables smarter business transactions. In this...
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ights/Videos/Interview/Comscore-TV-Local-Measurement-That-Meets-Modern-Media-Consumption
Prevalent during the height of the pandemic are alternative accommodations continuing to encroach on traditional hotels
With the U.S. government recently lifting its pandemic travel ban and opening its door to international visitors, this holiday season will be filled with travelers reconnecting with loved ones after more than a year and half apart due to the pandemic....
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ights/Blog/Prevalent-during-the-height-of-the-pandemic-are-alternative-accommodations-continuing-to-encroach-on-traditional-hotels
Comscore and L2 Inc Launch First of Its Kind Cookie-free Audiences Based on Voter Insights
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, and L2, Inc., a leading provider of voter data, today announced the launch of innovative cookie-free audiences based on behavioral political data...
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ights/Press-Releases/2022/1/Comscore-and-L2-Inc-Launch-First-of-Its-Kind-Cookie-free-Audiences-Based-on-Voter-Insights
Online behaviours and what to expect as the world reverts into normalcy
For marketers allocating resources online, the events of the past 24 months are throwing a spanner in the works: will consumers revert to pre-pandemic habits as the world returns to normal? Or are they settling for a new equilibrium?
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ights/Blog/Online-behaviours-and-what-to-expect-as-the-world-reverts-into-normalcy
Top Sports Content on Social Media: September 2021
With the start of the NFL season, the ongoing baseball season, a return to college sports, basketball preparing for the season opener, and more, there has been no shortage of sports content across social media in September. We took a look at what content...
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ights/Blog/Top-Sports-Content-on-Social-Media-September-2021
Comscore Everywhere Launches as a New Standard for Single-Source Cross-Platform Measurement
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to introduce ‘Comscore Everywhere,’ a true single-source unified cross-platform measurement solution. Comscore Everywhere will provide...
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ights/Press-Releases/2022/1/Comscore-Everywhere-Launches-as-a-New-Standard-for-Single-Source-Cross-Platform-Measurement
Trends In Food And Grocery Delivery
The line between Food and Grocery delivery is blurring as the top third-party Food Delivery merchants add groceries and convenience stores to their delivery services.
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ights/Blog/Trends-In-Food-And-Grocery-Delivery
Digital video: The big picture
If all the video available online - short, long, news, entertainment, sports - are on a spectrum offering anywhere from 10 seconds to 10 hours then what does this spectrum look like in India? Who are the creators, studios, consumers and advertisers on...
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ights/Videos/Presentation/Digital-video-The-big-picture
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