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TV Audience Optimization

Discover the value of TV programs and ad content with custom analyses of dynamic viewing.
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Comscore Announces New Agreement with DECAL for Premium Video Measurement

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide DECAL, a newly-launched home entertainment distribution company, with Comscore’s industry-leading census-level...
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comScore Ranks Top UK Digital Media Properties for February 2015x

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly report on the state of the digital landscape in the UK, based on data from the comScore MMX, MMX Multi-Platform, Mobile Metrix and Video Metrix services....
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comScore Reports February 2015 US Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for February 2015. Apple ranked as the top smartphone manufacturer...
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Template for Video Metrix Release

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix® service showing that 193.3 million Americans watched online content videos via desktop computer in March 2015. Google Sites ranked...
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New Pharma Digital Marketing Benchmarks Reveal Significant Increase in Effectiveness

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results from its seventh annual Online Marketing Effectiveness Benchmarks for the Pharmaceutical Industry, conducted in partnership with marketing innovation consultancy...
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comScore Appoints Duncan Trigg as Vice President of Advertising Effectiveness

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that Duncan Trigg has joined the company as Vice President of Advertising Effectiveness. Mr. Trigg will be responsible for industry thought leadership and education...
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comScore Day @ IPG Mediabrands


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Understanding and Impacting the Consumer Journey with TripAdvisor

Strategic and cost-efficient TV advertising with BMG
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