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Audience Profile: Viadeo vs. LinkedIn in France

In France, Viadeo and LinkedIn attracted 3 million and 2.7 million unique visitors respectively during June 2011, putting them head to head in the market.
10% - ights/Infographics/Audience-Profile-Viadeo-vs-LinkedIn-in-France

Infographic Search Dominates Traffic to Retail Destination Sites but Social is on the Rise in UK

Enders Analysis recently released their first ‘UK consumer e-commerce trends’ report and included this infographic based on comScore data highlighting online retail behaviour. Online search engines like Google and Bing accounted for 36% of traffic to...
10% - ights/Infographics/Infographic-Search-Dominates-Traffic-to-Retail-Destination-Sites-but-Social-is-on-the-Rise-in-UK

In Germany Only Google Attracts More Visitors Than Facebook

In June 2011, Facebook became the second most popular site, behind only Google, with over 37 million unique visitors in Germany. Google Sites ranked first with 51.7 million unique visitors during the month and Microsoft came in third with 34.3 million.
10% - ights/Infographics/In-Germany-Only-Google-Attracts-More-Visitors-Than-Facebook

U.S. Share of Time Spent on Facebook.com by Content Section

Within Facebook, the largest portion of users’ time is spent on the individual’s homepage which features the Newsfeed. In May 2011, 27 percent of engagement on Facebook.com occurred on the homepage and Newsfeed, followed by profile viewing (21 percent),...
10% - ights/Infographics/US-Share-of-Time-Spent-on-Facebook-by-Content-Section

Top US Smartphone App Categories

More than 76.8 million Americans owned smartphones during the three months ending in May 2011, up 57 percent from the previous year. A look at the top smartphone app categories revealed that Weather apps had the largest audience reaching 31 million smartphone...
10% - ights/Infographics/Top-US-Smartphone-App-Categories

More Time Spent on Facebook Than Any Other UK Site

Facebook accounted for over 16 percent of all time spent online, making it the leading site for engagement in the UK during June 2011. Google Sites ranked second with nearly 12 percent of time spent and Microsoft third with 10.5 percent.
10% - ights/Infographics/More-Time-Spent-on-Facebook-Than-Any-Other-UK-Site

Snapdeal Leads Coupon Category in India

Across the globe, coupon and daily deal sites continue to gain popularity. In India, 4.6 million Internet users age 15 and older accessed the Coupons category from a home or work computer in June 2011, reaching 10.4% of the entire online population....
10% - ights/Infographics/Snapdeal-Leads-Coupon-Category-in-India

In the UK 1 7 Million Mobile Subscribers Consumed Automotive Content on Mobile Devices

Millennial Media recently released a study conducted with comScore analyzing the U.S. mobile automotive advertising industry. The study explores the demographics and behavior of consumers accessing mobile auto content and mobile advertising campaigns...
10% - ights/Infographics/In-the-UK-1-7-Million-Mobile-Subscribers-Consumed-Automotive-Content-on-Mobile-Devices

Social Networking Visitation and Engagement by Region

An analysis of social networking visitation and engagement by region revealed that Asia Pacific, home to the largest online audience of the five global regions, contributed 32.5% of worldwide visitors to the category.
10% - ights/Infographics/Social-Networking-Visitation-and-Engagement-by-Region

Latin American Social Networking Audience Grows 16 Percent in Past Year

In June 2011, 114.5 million people in Latin America visited a social networking site, representing 96% of the entire online population in the region. Social networking is not only big in Latin America, it is growing -- with the audience climbing 16% from...
10% - ights/Infographics/Latin-American-Social-Networking-Audience-Grows-16-Percent-in-Past-Year