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O Efeito Influencer: A Potência do Engajamento

In this report, we share how content creators are driving engagement around the world, with key insights into influencer marketing in the UK in 2025.
10% - ights/Presentations-and-Whitepapers/2025/The-Influencer-Effect-Powering-Engagement

What Happens When You Stop Measuring in Silos

This year’s MAD//Fest (1–3 July) came with a mandate: Be Less Boring. And the industry delivered—with bold, brave conversations, and the cultural candour you only get when marketers are off mute.
10% - ights/Blog/What-Happens-When-You-Stop-Measuring-in-Silos

Comscore Partners with HyphaMetrics

Comscore (Nasdaq: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced a multi-year partnership with HyphaMetrics, a Data-as-a-Service (DaaS) company transforming the media industry’s understanding of what the world is...
10% - ights/Press-Releases/2025/7/Comscore-Partners-with-HyphaMetrics

Dati Comscore: il mondo celebra il mese del Pride 2025 sui social media

Pride is more than a celebration. It empowers visibility and dignity, strengthens community and celebrates LGBTQ+ contribution to culture. Our latest Fast Facts spotlights the voices, brands and content that marched ahead on social media.
10% - ights/Infographics/Fast-Facts-The-World-Celebrates-Pride-Month-2025-on-Social-Media

Fast Facts Wimbledon 2025 game set facts

Wimbledon 2025 served up record-breaking engagement on social media with 226M total actions across major platforms and premiered new singles winners, the Italian Jannik Sinner and the Polish Iga Świątek, who, along with their opponents, drove significant...
10% - ights/Infographics/Fast-Facts-Wimbledon-2025-game-set-facts

Datos expres El Mundial de Clubes FIFA 2025 en las redes sociales

The revamped FIFA Club World Cup, expanded to 32 teams and a new format, made history not only on the pitch, but also across social media.
10% - fts/Fast-Facts-FIFA-Club-World-Cup-2025-on-Social-Media

Comscore To Announce Second Quarter 2025 Financial Results

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call to discuss its financial results for the second quarter ended June 30, 2025, on Tuesday, August 5thth...
10% - ights/Press-Releases/2025/7/Comscore-To-Announce-Second-Quarter-2025-Financial-Results

Going hyperlocal: How one advertiser used CTV to extend reach and drive sales

Hawthorne Advertising, a leading creative, media, and analytics agency, knows the impact hyperlocal ads can have on their clients’ campaigns. Using measurement solutions from Comscore and The Trade Desk, the agency helped their home-service brand client...
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La Coppa del Mondo per Club FIFA 2025 sui social media

La rinnovata Coppa del Mondo per Club FIFA, ampliata a 32 squadre e con un nuovo format, è tornata a fare la storia, non solo sul campo ma anche sui social media.
10% - fts/La-Coppa-del-Mondo-per-Club-FIFA-2025-sui-social-media

Coppa del Mondo per Club FIFA 2025: Impatto sui Social Media

The revamped FIFA Club World Cup, expanded to 32 teams and a new format, made history not only on the pitch, but also across social media.
10% - ights/Presentations-and-Whitepapers/2025/The-2025-FIFA-Club-World-Cup-Impact-on-Social-Media