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Video Tips de Total Digital

En esta serie de videos conozca más sobre el análisis social y digital así como sobre la construcción de reportes custodiados para una mejor visualización de su información.
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Fox Television Stations and Comscore Partner to Transact on Advanced Audiences in Local TV

Comscore, Inc. today announced a partnership with FOX Television Stations (FTS) that will see the local TV broadcaster leverage a Comscore-based currency to support transactions on advanced audiences across its entire owned and operated footprint.
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The world reacts to the death of Queen Elizabeth II

We take a look at the conversation dominating social media on news of the death of Queen Elizabeth II on September 8.
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A Baseball State of Mind in NYC

Weekly Local TV Snapshot: Week of August 22-28, 2022
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Comscore retoma Comite de Boas Praticas em formato hibrido

Profissionais do mundo inteiro, nos últimos dois anos, tiveram que se adaptar às reuniões online. Mas nada substitui o olho no olho e a troca de experiências “ao vivo”. E foi nesse clima, em formato presencial, com transmissão simultânea online, que aconteceu...
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Comscore and Captivate Make the Case for Incremental Ad Spend in DOOH

Brands continue to allocate more ad dollars towards digital out-of-home (DOOH) with predictions that global ad spend will reach almost $27 billion dollars by 2025.
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Will Movie Theater Companies Like AMC Survive?

Movie theaters across the U.S. and worldwide have been dealt a massive blow over the past two years. The domestic box office numbers plummeted from 2019’s box office of $11.2 billion to $3.8 billion in 2021. As for AMC Entertainment, the pandemic was...
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Embracing the Windy City

Weekly Local TV Snapshot: Week of August 15-21, 2022
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Las audiencias SI responden a los medios de calidad profesional

Muchas conversaciones en la industria se enfocan en descifrar cuáles fueron los cambios de consumo que estos últimos años generaron en los lectores. El mundo de medios se vio involucrado desde un rol indispensable en el día a día de los usuarios, incrementando...
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Unlock Additional Insights with Audience Sentiment Metrics


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