Search for "company with 75M monthly users app NYSE 2015" returned 5465 matches

State of the U.S. Online Retail Economy in Q1 2016

In this presentation, comScore VP of Marketing & Insights Andrew Lipsman takes an in-depth look at the latest online retail trends and their impact on retailers going forward.
24% - ights/Presentations-and-Whitepapers/2016/State-of-the-US-Online-Retail-Economy-in-Q1-2016

comScore Q1 2016 Advertising Benchmarks

This infographic looks at how ad blocking, invalid traffic and viewability are impacting ad delivery across the globe and what the industry can do to tackle these challenges.
10% - fts/comScore-Q1-2016-Advertising-Benchmarks

comScore and News UK Wins IAB Europe Research Award

comScore, Inc. (NASDAQ: SCOR) announced that they have been selected as the winner of the 2016 IAB Europe Research Award for Research and Data Innovation on their recent study with News UK and Keller Fay.
29% - ights/Press-Releases/2016/5/comScore-and-News-UK-Wins-IAB-Europe-Research-Award

Fastest Growing Retail Product Categories Boast Greatest Share of Mobile Spending

comScore’s Q1 2016 State of Online Retail webinar is being held this Wednesday, May 18, and we wanted to share a sneak peek into one of the major themes of the presentation: the shift in spending from desktop to mobile. Particularly, how is this shift...
10% - ights/Blog/Fastest-Growing-Retail-Product-Categories-Boast-Greatest-Share-of-Mobile-Spending

Elementos para una medicion exitosa en internet

After a series of big changes in digital measurement over the last couple of last months, we talked with Ivan Marchant about some important issues, like what are the different measurement methodologies used in the digital global marketplace and the tools...
11% - ights/Blog/Elements-for-a-successful-online-measurement

Effect of Viewability On Lift: A Story in Four Simple Graphs

If John Wanamaker were alive today, he might still be struggling with questions about ‘which half’ of a campaign was effective, but he surely would not argue with this statement: an ad that can’t be seen has no chance of doing its job of eliciting a feeling,...
12% - ights/Presentations-and-Whitepapers/2016/Effect-of-Viewability-On-Lift-A-Story-in-Four-Simple-Graphs

Unlocking The Power of Programmatic

Invalid and non-human traffic have been plaguing advertisers and agencies for years, but until now the industry has not had the tools needed to solve this issue. Today, optimizing ad campaigns toward quality traffic typically falls to publishers to execute,...
9% - ights/Presentations-and-Whitepapers/2016/Unlocking-The-Power-of-Programmatic

Building the Perfect Beast: A 21st Century Approach to Multi-Screen Audience Measurement

The worlds of TV and digital media are converging as consumers flock to new platforms to watch more and more video content. As a result, agencies and advertisers have new opportunities to connect brand experiences across multiple screens.
4% - ights/Presentations-and-Whitepapers/2016/A-21st-Century-Approach-to-Multi-Screen-Audience-Measurement

Medición Multiplataforma en Argentina

During this presentation, Josh Chasin, Chief Research Officer of comScore, Inc., discussed the benefits that comScore's methodology brings to the Argentinian market, reviewed the accreditation's by different authorities worldwide that will allow for better...
9% - ights/Presentations-and-Whitepapers/2016/Multi-platform-Measurement-in-Argentina

Invalid Traffic & Viewability: What is the Cost of an Unseen Ad?

While the notion that a viewable impression is being adopted now across Europe, there is little published to date quantifying the impact that non-viewable and non-human impressions can have on campaign performance. Based on comScore’s extensive research...
4% - ights/Presentations-and-Whitepapers/2016/Invalid-Traffic-and-Viewability-What-is-the-Cost-of-an-Unseen-Ad