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State of US Online Retail Economy Q4 2011
comScore Chairman Gian Fulgoni & VP Industry Analysis Andrew Lipsman present an overview of the strong e-commerce spending trends in the fourth quarter of 2011 as well as the 2011 holiday shopping season, which saw record e-commerce spending, with ten...
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ights/Presentations-and-Whitepapers/2012/State-of-US-Online-Retail-Economy-Q4-2011
SES New York Wrap Up
Earlier this week I had the opportunity to present at the SES NYC show on a session called “Searching for a Solution: The Impact of Today’s Economy on The Search Landscape”. Overall, the show was very well attended with many great questions that were...
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ights/Blog/SES-New-York-Wrap-Up
Surging Display Ad Market Brings More Super Bowl Ads Online
This year's Super Bowl match-up between the Green Bay Packers and Pittsburgh Steelers featured some great TV ads, with advertisers shelling out nearly $3 million for a 30-second spot. But how many of these advertisers ran side-by-side display ad campaigns...
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ights/Presentations-and-Whitepapers/2011/Surging-Display-Ad-Market-Brings-More-Super-Bowl-Ads-Online
Digital Omnivores
comScore report that analyzes the impact of devices that connect consumers beyond the computer, it aims to shed light on the direction of the ever-evolving digital media landscape.
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ights/Presentations-and-Whitepapers/2011/Digital-Omnivores
The 2012 Online Auto Insurance Report
comScore’s 2012 Online Auto Insurance Shopping Report provides a detailed analysis of the industry landscape, along with the behaviors, attitudes, and preferences of consumers shopping and purchasing auto insurance policies online.
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ights/Presentations-and-Whitepapers/2012/The-2012-Online-Auto-Insurance-Report
DLD11 Panel: Advertising Beyond Click
Linda Abraham presents the results of our most recent study about the effectiveness of online advertising in Germany together with Tomorrow Focus on the Advertising Beyond Click panel of DLD.
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ights/Presentations-and-Whitepapers/2011/Advertising-Beyond-Click
2011 Online Auto Insurance Report
comScore’s 2011 Online Auto Insurance Report Series is a two-part report that provides a detailed analysis of the industry landscape, along with the behaviors, attitudes, and preferences of consumers conducting auto insurance transactions online. The...
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ights/Presentations-and-Whitepapers/2011/2011-Online-Auto-Insurance-Report
Connecting with Furniture Shoppers Online
Jennifer Vlahavas’s presentation discusses trends over the past year as they specifically relate to home furnishings sales online and key players within the space. She shows how home furnishings retailers are using social media and the real impact it...
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ights/Presentations-and-Whitepapers/2010/Connecting-with-Furniture-Shoppers-Online
comScore Wins MEFFY's Mobile Business Intelligence Award
Last month comScore was delighted to receive the M.E.F. Award for Business Intelligence in mobile media, a prestigious award acknowledging the work currently being done by comScore in conjunction with the GSMA and U.K. mobile operators to comprehensively...
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ights/Blog/comScore-Wins-MEFFY-s-Mobile-Business-Intelligence-Award
ePharma Summit 2010 and the Importance of Metrics
Recently, I had the pleasure to speak at the 2010 ePharma conference on how online direct-to-consumer marketing for pharma brands was driving increased treatment and adherence. It was a great opportunity as most of the leading marketing minds for the...
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ights/Blog/ePharma-Summit-2010-and-the-Importance-of-Metrics
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