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comScore Reports Q3 2010 U.S. Retail E-Commerce Spending
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its Q3 2010 U.S. retail e-commerce sales estimates, which showed that online retail spending reached $32.1 billion for the quarter, up 9 percent versus year ago. This...10% - ights/Press-Releases/2010/11/comScore-Reports-Q3-2010-U.S.-Retail-E-Commerce-Spending
Internet Seismometer Off the Charts from Yesterday’s Quake
Maybe we’re complete data geeks, but as we evacuated comScore’s headquarters in Reston, Virginia, a mere 72 miles from the epicenter of the largest earthquake to hit the region in the 67 years, the first thing on our minds was predicting the quake’s quantifiable...10% - ights/Blog/Internet-Seismometer-Off-the-Charts-from-Yesterday-s-Quake
Leveraging Digital Platforms to Drive Live Sports Tune In
More than 90 percent of linear sports content is viewed live, making it a valuable place for advertisers to reach engaged audiences.* In fact, $10.3 billion in ad dollars were spent on sports programming last year alone.** For networks looking to carve...10% - ights/Blog/Leveraging-Digital-Platforms-to-Drive-Live-Sports-Tune-In
Fastest Growing Retail Product Categories Boast Greatest Share of Mobile Spending
comScore’s Q1 2016 State of Online Retail webinar is being held this Wednesday, May 18, and we wanted to share a sneak peek into one of the major themes of the presentation: the shift in spending from desktop to mobile. Particularly, how is this shift...10% - ights/Blog/Fastest-Growing-Retail-Product-Categories-Boast-Greatest-Share-of-Mobile-Spending
In Target Viewability and Invalid Traffic Campaign benchmarks across the globe
In many markets throughout the world, the spotlight has increased on campaign validation as the industry, and particularly advertisers, are placing growing importance on knowing that their ads are delivered in-view, free from fraud, in a brand-safe environment...10% - ights/Blog/In-Target-Viewability-and-Invalid-Traffic-Campaign-benchmarks-across-the-globe