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The Power of Cross-Platform Measurement in India

The “The Power of Cross-Platform Measurement” webinar presentation is now available for download. During this session, we uncovered cross-platform measurement trends and insights in the digital audience landscape in India, with a special focus on social...
5% - ights/Presentations-and-Whitepapers/2024/The-Power-of-Cross-Platform-Measurement-in-India

Comscore Campaign Ratings Improves Demographic Targeting Through In-flight Cross Platform Campaign Metrics

Comscore CamComscore Empowers Bourbon Distillery to Improve Demographic Targeting Through Access to In-Flight Cross-Platform Campaign Metricspaign Ratings Improves Demographic Targeting Through In-flight Cross Platform Campaign Metrics
5% - e-Studies/Comscore-Campaign-Ratings-Improves-Demographic-Targeting-Through-In-flight-Cross-Platform-Campaign-Metrics

Comscore Campaign Ratings Now Integrated Into Basis Technologies

Basis Technologies (https://basis.com), a global provider of media automation and programmatic advertising solutions, today announced an integration of Comscore’s omnichannel ad measurement solution, Comscore Campaign Ratings (CCR), into Basis platform....
10% - ights/Press-Releases/2024/8/Comscore-Campaign-Ratings-Now-Integrated-Into-Basis-Technologies

Horizon Media Taps Comscore as Preferred Contextual Intelligence Provider to Tackle Signal Loss and Privacy Challenges

Through this partnership, Horizon Media will enable its global client base with privacy-resilient targeting capabilities leveraging Proximic by Comscore's AI-powered contextual technology
10% - ights/Press-Releases/2024/8/Horizon-Media-Taps-Comscore-as-Preferred-Contextual-Intelligence-Provider-to-Tackle-Signal-Loss-and-Privacy-Challenges

Comscore Reports Second Quarter 2024 Results

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the quarter ended June 30, 2024.
10% - ights/Press-Releases/2024/8/Comscore-Reports-Second-Quarter-2024-Results

Vamos as compras O potencial do varejo on-line no Brasil

No segundo semestre, o comércio varejista se prepara para uma das datas mais aguardadas do setor: a Black Friday. Diante do momento, vale a pena ficar por dentro das informações sobre a categoria Retail, o varejo on-line, nos canais digitais e de mídias...
10% - ights/Blog/Vamos-as-compras-O-potencial-do-varejo-on-line-no-Brasil