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Shareablee Named a Top Performer in Social Media Analytics Software for Customer Satisfaction

G2 has released its Summer 2021 Grid report and Shareablee has been named a High Performer in the Social Media Analytics Software category for high customer satisfaction.
41% - ights/Press-Releases/2021/7/Shareablee-Named-a-Top-Performer-in-Social-Media-Analytics-Software-for-Customer-Satisfaction

プログラマティック広告：ブランド指標と配信指標への影響、そして広告主が効果を高めるためにできること

Programmatic adoption has continued to soar across the globe bringing with it numerous potential benefits. With these benefits though, issues of transparency and media quality have come to the forefront as advertisers and their agencies evaluate whether...
41% - ights/Presentations-and-Whitepapers/2017/Programmatic-Advertising-The-Impact-on-Brand-and-Delivery-Metrics

Value of a Digital Ad: comScore and Millward Brown

Understanding the true value of digital advertising activity is a key challenge for brands and agencies, as they attempt to evaluate marketing spend holistically across online and other media.
41% - ights/Presentations-and-Whitepapers/2016/Value-of-a-Digital-Ad-in-Cross-Media-World

Viewers Indicate Higher Tolerance for Advertising Messaging while Watching Online TV Episodes

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the results of a study of the attitudes and behavior of cross-platform TV content viewers, which was originally presented by Tania Yuki at the ARF Re:think conference...
41% - ights/Press-Releases/2010/4/Viewers-Indicate-Higher-Tolerance-for-Advertising-Messaging-while-Watching-Online-TV-Episodes

comScore Partners with Adobe to Help Marketers Deliver Hyper-Personalized Messages

comScore has announced a partnership with Adobe that empowers marketers to achieve more brand-safe, relevant advertising via advanced contextual targeting through Adobe Advertising Cloud.
41% - ights/Press-Releases/2018/9/comScore-Partners-with-Adobe-to-Help-Marketers-Deliver-Hyper-Personalized-Messages

When-Linear-TV-and-Digital-Collide-The-Rise-of-the-Virtual-MVPD

Over-the-top (OTT) adoption is on the rise, increasing 17 percent year-over-year. With such astounding growth, it isn’t a surprise that the industry is buzzing about OTT and how it is impacting other traditional channels. But more than anything, the rise...
41% - ights/Blog/When-Linear-TV-and-Digital-Collide-The-Rise-of-the-Virtual-MVPD

CIMM East Highlights and Currency Clarity

The opening panel at CIMM East, “The Big Debate: Making Sense of the Multicurrency Market Ahead of the Upfronts,” wasn’t just a check-in on the state of measurement. It was a reflection of an industry in motion, one that has moved from talk to transformation.
41% - ights/Blog/CIMM-East-Highlights-and-Currency-Clarity

comScore Cookie Deletion White Paper


41% - ights/Press-Releases/2007/06/comScore-Cookie-Deletion-White-Paper

comScore to Address Key Industry Topics at dmexco 2015

comScore leaders to speak about NHT, programmatic advertising and video analytics at Europe’s leading digital marketing exhibition & conference in Cologne
41% - ights/Press-Releases/2015/9/comScore-to-Address-Key-Industry-Topics-at-dmexco-2015

Proximic by Comscore Recognized in AdExchanger’s 2024 Top 50 Programmatic Power Players List

Proximic by Comscore, a division of Comscore Inc. (NASDAQ:SCOR) and a leading provider of audience and content targeting solutions for programmatic activation, today announced that it has been included in AdExchanger’s prestigious 2024 Programmatic Power...
41% - ights/Press-Releases/2024/5/Proximic-by-Comscore-Recognized-in-AdExchanger-s-2024-Top-50-Programmatic-Power-Players-List