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Consumers' Online Media Usage Linked to Offline Behavior


31% - ights/Press-Releases/2008/04/Consumers-Online-Media-Usage-Linked-to-Offline-Behavior

comScore Submits Proposal to ABCe in U.K. for a new Person-Centric Measure for Web Site Server Measurement


31% - ights/Press-Releases/2009/10/comScore-Submits-Proposal-to-ABCe-in-U.K.-for-a-new-Person-Centric-Measure-for-Web-Site-Server-Measurement

Health Insurance Provider Sites Attract Fewer U.S. Visitors as Unemployment Increases

comScore today released a study of the online health insurance industry, which showed the effects of increasing U.S. unemployment on online consumer activity.
31% - ights/Press-Releases/2009/8/Health-Insurance-Provider-Sites-Attract-Fewer-U.S.-Visitors-as-Unemployment-Increases

Why Chromes Cookie Decision Wont Halt Privacy Progress

In an unexpected (but not exactly surprising) July 22nd announcement, Google shared it would be abandoning its plan to deprecate third party cookies in 2025, finally ending a nearly five-year long “will they, won’t they” waiting game.
31% - ights/Blog/Why-Chromes-Cookie-Decision-Wont-Halt-Privacy-Progress

Ad Week 2016: What’s needed to make data truly actionable?

There’s no doubt that our industry has amassed more data than ever before, providing great insight into consumer interests and cross-device behaviors. But is all of this data actually helping us to better engage with consumers and ultimately increase...
31% - ights/Videos/Presentation/What-s-needed-to-make-data-truly-actionable

The Future of Measurement for Branded Content

Audiences are consuming content at an almost unbelievable rate. At the same time, advertisers are rushing to keep up with new and innovative branded integration and content opportunities in the fight for consumer attention.
31% - ights/Presentations-and-Whitepapers/2020/The-Future-of-Measurement-for-Branded-Content

Social in Financial Services: Aflac

The social media team at Aflac lacked the data required to measure the brand’s social campaigns across platforms and the best practices necessary to drive increased impressions and audience engagement. Shareablee provided insight into the type of content...
31% - fts/Case-StudiesX/Social-in-Financial-Services-Aflac

Video Games are Dead. Long Live Video Games!

Recent media coverage of the supposed decline of the video game industry has me a bit troubled. The coverage almost singularly focuses on the fact that retail sales of video game are falling off a cliff as a sign of the video game apocalypse – the beginning...
31% - ights/Blog/Video-Games-are-Dead.-Long-Live-Video-Games

Online Radio Ratings


31% - ights/Press-Releases/2004/12/Online-Radio-Ratings

The Wizard of Oz had it right…

Hi, I’m Edward Hunter. I’ve been a gamer for many years and now have the perfect job working with comScore clients in the gaming industry.
31% - ights/Blog/The-Wizard-of-Oz-had-it-right