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Comscore Expands Local Currency Partnership with Coastal Television’s Media Group to Deliver Advanced TV Measurement Across 12 Markets

Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced the expansion of its local currency partnership with Coastal Television’s Media Group. This comprehensive multi-year agreement strengthens Comscore’s...
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Comscore Announces Unified Content Measurement

Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced the launch of unified content measurement within The Comscore Platform. This new cross-platform solution, called Comscore Content Measurement (CCM),...
9% - ights/Press-Releases/2025/1/Comscore-Announces-Unified-Content-Measurement

Proximic by Comscore Releases 2025 State of Programmatic Report

Proximic by Comscore, a division of Comscore Inc. (NASDAQ: SCOR) and a leading provider of audience and content targeting solutions for programmatic activation, today released its third annual State of Programmatic Report for 2025. A key finding shows...
9% - ights/Press-Releases/2025/1/Proximic-by-Comscore-Releases-2025-State-of-Programmatic-Report

Comscore Unveils Cinequest

Comscore, the global leader in box office measurement and analytics, proudly introduces Cinequest, an innovative polling service that offers unmatched insights into movie audience sociodemographics and engagement.
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Diversity & Inclusion


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Comscore partners with IAMAI for India’s comprehensive CTV Study to deliver industry-wide insights

Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, today announced a partnership with the Internet and Mobile Association of India (IAMAI) to support its upcoming study on India’s Connected TV (CTV) landscape.
9% - ights/Press-Releases/2024/10/Comscore-partners-with-IAMAI-for-India-s-comprehensive-CTV-Study-to-deliver-industry-wide-insights

Proximic by Comscore Releases Inaugural Report on the State of Privacy in Advertising for 2024

Report shows that data privacy laws are significantly impacting personalized advertising, with audience targeting facing the most challenges, prompting shifts towards first-party data, AI-driven strategies, and reduced reliance on cookies
9% - ights/Press-Releases/2024/9/Proximic-by-Comscore-Releases-Inaugural-Report-on-the-State-of-Privacy-in-Advertising-for-2024

Comscore Reports Third Quarter 2024 Results

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the quarter ended September 30, 2024.
9% - ights/Press-Releases/2024/11/Comscore-Reports-Third-Quarter-2024-Results

Unpacking the Role of AI in Media Measurement

In the past year, ChatGPT and other generative artificial intelligence (AI) large language models (LLMs) have become ubiquitous. This explosive growth has led companies across the media and advertising ecosystem to look for applications of this remarkable...
9% - ights/Blog/Unpacking-the-Role-of-AI-in-Media-Measurement

Social Media Report, Australia 2024

Discover the drivers of social media engagement, explore top influencers, brand strategies, partnerships, and more. Additionally, gain valuable insights with social audience incrementality to improve marketing strategies and investment decisions.
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