title - Comscore, Inc.

U.K. Leads World in Entertainment News Reach

The U.K. led the globe with the largest percentage of online users visiting entertainment news destinations in September, with half the population doing so. The U.S. closely followed with nearly 49% reached, with 48.4% of Vietnam online users checking...
9% - ights/Infographics/UK-Leads-World-in-Entertainment-News-Reach

Political News Site Visitors by US Region

In the month before midterm elections, the U.S. Mountain region (AZ, CO, ID, MT, NV, NM, UT, WY), South Atlantic region (DE, DC, FL, GA, MD, NC, SC, VA, WV) and New England region (CT, ME, MA, NH, RI, VT) made up a larger percentage of unique visitors...
9% - ights/Infographics/Political-News-Site-Visitors-by-US-Region

Time Spent on Entertainment Sites in U.K.

U.K. web users are spending more time on Entertainment sites, with time spent on Entertainment News sites doubling versus year ago.
9% - ights/Infographics/Time-Spent-on-Entertainment-Sites-in-UK

Earth Day 2011 Top 10 Green Properties Worldwide

In honor of Earth Day, we took a look at the top properties in the Green category worldwide. The annual Earth Hour (March 26) encouraged people to 'go beyond the hour', sending a record 60.4 million people to visit a Green site in March (up 5 percent...
9% - ights/Infographics/Earth-Day-2011-Top-10-Green-Properties-Worldwide

Visitors from The Netherlands Show Highest Engagement Online

Visitors from the Netherlands exhibited the highest engagement, spending 34.4 hours on average online in March - 33 percent higher than Europe (26.0 hours) as a whole - followed by the visitors in the United Kingdom who spent 33.0 hours on average.
9% - ights/Infographics/Visitors-from-The-Netherlands-Show-Highest-Engagement-Online

Top Gaining Site Categories by Unique Visitors in Canada Q4 2010 vs. Q4 2009

Several Community and Entertainment subcategories experienced strong growth in Q4 2010 compared to last year, including Home, Beauty/Fashion/Style, Entertainment News, Humor and Movies.
9% - ights/Infographics/Top-Gaining-Site-Categories-by-Unique-Visitors-in-Canada-Q4-2010-vs.-Q4-2009

Spotify Appeals Especially to Spanish Mobile Music Streaming Users

During the three months ending May 2011, 4.1 million people in the EU5 region (France, Italy, UK, Germany, Spain) used a music streaming service on their mobile phone.
9% - ights/Infographics/Spotify-Appeals-Especially-to-Spanish-Mobile-Music-Streaming-Users

Top Smartphone OEMs in the US

During the three months ending in May 2011, 76.8 million people in the U.S. owned smartphones. Among smartphone owners, Apple accounted for 26.6% of devices making Apple the top smartphone OEM (Original Equipment Manufacturer) for the month. RIM followed...
9% - ights/Infographics/Top-Smartphone-OEMs-in-the-US

Men and Women Respond Differently To Various Types of Creative Ad Elements

A recent Data Gem, entitled Men More Difficult to Persuade with Advertising than Women, revealed that while men and women recall advertising at similar levels, men are generally less responsive to advertising messages overall. To better understand what...
9% - ights/Infographics/Men-and-Women-Respond-Differently-To-Various-Types-of-Creative-Ad-Elements

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