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Social Networks The Place to Advertise Consumer Goods

During February 2012, 27.5% of the 73.7 billion UK ad impressions were socially-published*. The category with the highest share of ads published on social networking sites was Consumer Goods with 40.1 percent of their total display ad impressions being...
9% - ights/Infographics/Social-Networks-The-Place-to-Advertise-Consumer-Goods

First Look at Internet Usage in Thailand Finds Google, Microsoft and Facebook Leading the Market

comScore released its inaugural report on Internet usage in Thailand with February 2012 data. The study found that Google Sites, which includes Google Search and other Google-owned entities such as YouTube.com, led as the top Internet property in Thailand...
9% - ights/Infographics/First-Look-at-Internet-Usage-in-Thailand-Finds-Google-Microsoft-and-Facebook-Leading-the-Market

In UK, Time Spent Reading Newspapers Online Vastly Varies by Household Income

In March 2012, 28.3 million UK unique visitors accessed newspaper sites online and spent an average of 38.0 minutes per visitor.
9% - ights/Infographics/In-UK-Time-Spent-Reading-Newspapers-Online-Vastly-Varies-by-Household-Income

Android Captures Majority Share of US Smartphone Market

More than 104 million people in the U.S. owned smartphones during the three months ending in February 2012, up 14 percent versus November.
9% - ights/Infographics/Android-Captures-Majority-Share-of-US-Smartphone-Market

comScore at the Games

comScore is providing free data snacks around the Games, to keep the industry up-to-date. Check back every day for an updated graphic showing global online and mobile behavioural patterns and how these might be affected by one of the biggest sporting...
9% - ights/Infographics/comScore-at-the-Games

Day 1 comScore at the Games

4.3 million people visited London2012.org globally in June 2012. The site had the highest penetration in the UK (6.2% reach) while Spain ranked first for engagement (12.2 minutes per user).
9% - ights/Infographics/Day-1-comScore-at-the-Games

Online Retail: UK and Ireland Lead the Way in Europe

Nearly 80 percent (314.6 million users) of the European internet audience accessed online retail sites in May 2012. A look at the top 10 markets for penetration of these sites showed the UK (94.2 percent reach) and Ireland (93.8 percent) leading the way....
9% - ights/Infographics/Online-Retail-UK-and-Ireland-Lead-the-Way-in-Europe

7 Out of 10 Brits Surf Travel Sites

Nearly 106 million users accessed a travel site in the EU5 (France, Germany, Italy, Spain and the UK), reaching 57.7 percent of the internet audience in May 2012. The UK (69.4 percent reach) ranked as the top market for penetration of sites like Priceline.com...
9% - ights/Infographics/7-Out-of-10-Brits-Surf-Travel-Sites

Google Goes for Gold in UK Smartphone Race

More than 28 million people in the UK used smartphones during the three month average ending May 2012, up 38 percent since a year ago. Google’s Android was the top smartphone operating system with 42.1 percent of market share by operating system (OS)....
9% - ights/Infographics/Google-Goes-for-Gold-in-UK-Smartphone-Race

Share of Smartphone Market by Operating System in EU5

Symbian’s stronghold on the European smartphone market loosened in 2010 as other platforms gained traction. Symbian saw its smartphone market share decline from 63.0 percent in December 2009 to 47.8 percent in December 2010, while Android consumed the...
9% - ights/Infographics/Share-of-Smartphone-Market-by-Operating-System-in-EU5