Search for "forward chemistry traduccion" returned 671 matches

Super Bowl Ad Campaigns

Super Bowl Ad Campaigns Send Viewers Rushing to the Web
24% - ights/Press-Releases/2005/02/Super-Bowl-Ad-Campaigns

How to navigate the world of advertising measurement tools in 2022

Today’s media landscape is evolving quickly. If the commercial messages of ad agencies and brands are to be effective, keeping pace with these changes is essential.
24% - ights/Blog/How-to-navigate-the-world-of-advertising-measurement-tools-in-2022

The Digital Box Office Examining COVID-19s Effects on Blockbuster Season Through Social Data

Summer blockbuster season – it’s a staple in American film culture. Those summer months where school is out and days are long create the perfect release window for Hollywood’s biggest and most ambitious popcorn fare. Budgets are massive, film rights to...
24% - ights/Blog/The-Digital-Box-Office-Examining-COVID-19s-Effects-on-Blockbuster-Season-Through-Social-Data

Safely Navigating Election Advertising in 2022 A QA with L2 and Comscore

This Q&A with experts from L2 and Comscore offers insights on today’s political landscape, why the partnership was formed, and how the launch of a first-of-its-kind cookie-free audience solution based on voter insights offers safe and effective election...
24% - ights/Blog/Safely-Navigating-Election-Advertising-in-2022-A-QA-with-L2-and-Comscore

The future of cross-platform measurement

While consumers have accelerated their cross-platform behavior in the past 3 years, Comscore has been focused on solving the complexity of unified measurement to meet audiences where they are. Across planning, activating, measuring and learning, we have...
24% - ights/Blog/The-future-of-cross-platform-measurement

comScore Campaign Essentials Measurement Capabilities

Campaign gross ratings points (GRPs) have recently been discussed as a breakthrough in online ad campaign measurement and cited as the ‘new online currency.’ However, there is nothing new about it. These metrics have existed for many years, with comScore...
21% - ights/Blog/comScore-Campaign-Essentials-Measurement-Capabilities

Back to the Future Flashbacks from CES 2020

Since 1967, the Consumer Electronics Show (CES) has been THE venue for the technology industry to introduce the latest electronic inventions designed to improve the lives of consumers. Over the past fifty years, however, this event has evolved into much...
21% - ights/Blog/Back-to-the-Future-Flashbacks-from-CES-2020

Six Questions Gian Fulgoni, comScore

For better or worse, comScore has been closely identified over the past 20 years with the measurement and verification of web traffic and audiences. As the herd moves to mobile devices and addressable TV, how much does that challenge your position?
21% - ights/Blog/Six-Questions-Gian-Fulgoni-comScore

comScore Announced Media Metrix 360

comScore, Inc. today announced the introduction of Media Metrix 360, a ‘panel-centric hybrid’ solution to digital audience measurement. The new approach combines person-level measurement from comScore’s proprietary 2 million person global panel with Web...
21% - ights/Press-Releases/2009/5/comScore-Announced-Media-Metrix-360