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TIK TOK triplica l’audience in tre mesi
Il fenomeno globale TIK TOK, in tre mesi ha registrato in Italia una crescita esponenziale sia in termini di utenti unici che di tempo speso complessivo.
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ights/Blog/TIK-TOK-triplica-l-audience-in-tre-mesi
The Reports of My Death Have Been Greatly Exaggerated
Over the past few years, the non-luxury sedan market has faded into oblivion as new vehicle shoppers focus on SUVs. We took a look at Comscore new vehicle data, to showcase why this market will survive and buyers overall preferences when it comes to smaller...
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ights/Blog/The-Reports-of-My-Death-Have-Been-Greatly-Exaggerated
The value of female sports audiences
In Comscore’s recent whitepaper, The Danger of Trusting Advertising Truisms, created in partnership with Campaign, we investigated the impact of relying on common assumptions about audiences and how the thoughtful use of data can help identify untapped...
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ights/Blog/The-value-of-female-sports-audiences
¿Dónde pasan los argentinos su tiempo en línea?
Comscore generó una infografía que resume las cinco categorías principales en las que los argentinos pasan más tiempo en línea.
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ights/Infographics/Donde-pasan-los-argentinos-su-tiempo-en-linea
Justificar o gasto de Branded Content em mídia social
Tania Yuki, CEO & Founder da Shareablee, nosso parceiro de soluções para mídia social na América Latina, mostra como realmente vender o impacto de Branded Content para as marcas, agências e para o CFO.
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ights/Presentations-and-Whitepapers/2019/Justificar-o-gasto-de-Branded-Content-em-midia-social
Onde o brasileiro esta passando seu tempo online
A Comscore gerou um relatório que sintetiza as cinco principais categorias em que os brasileiros passam mais tempo online.
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ights/Infographics/Onde-o-brasileiro-esta-passando-seu-tempo-online
Stereotypes in Advertising A help or a hindrance
This blog series will provide a few highlights regarding each myth, starting with the impact of stereotypes in advertising. Read the full report for more details.
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ights/Blog/Stereotypes-in-Advertising-A-help-or-a-hindrance
Meet the Global Team Engineer Deyan Yotsov in Budapest
What’s it like working for Shareablee in Hungary? I love Big Data and nature, so working for Shareablee in Hungary is the ideal combination for me! I was born and raised in Bulgaria, went to university in Paris and lived for a year in Brussels before...
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ights/Blog/Meet-the-Global-Team-Engineer-Deyan-Yotsov-in-Budapest
Alicia
One of Alicia's favorite parts of working at Comscore is the ability to facilitate activities for the company’s Professional Women in Business Group. Together, the team supports females in the industry by coordinating networking events with other local...
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ut/Careers/Testimonials/Alicia
The Lovers and Haters
We recently ran a poll on social regarding how people feel about data and the results were a little surprising. Our CEO Tania Yuki had posed the question at the start of the week, What is Your Data Personality?
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ights/Blog/The-Lovers-and-Haters
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