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CES Highlights Test
Take a look at some of Comscore's top highlights from CES 2025.
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fts/CES-Highlights-Test
CES Highlights
Take a look at some of Comscore's top highlights from CES 2025.
8% -
fts/CES-Highlights
Spectrum Reach Built Trust in Campaign Reporting Utilizing Comscore TV Data
Baer’s Furniture, a high-end family-owned multi-location furniture chain, headquartered in Pompano Beach, FL, has advertised on TV for years but sought accurate reporting and data-driven targeting from Spectrum Reach due to distrust in traditional metrics....
26% -
fts/Case-Study-Drafts/Spectrum-Reach-Built-Trust-in-Campaign-Reporting-Utilizing-Comscore-TV-Data
Publicis - Comscore Trainings
11% -
fts/Publicis-Comscore-Trainings
Consumers set up a blockbuster holiday season at the Box Office
The all-important holiday period for movie theatres has undergone a shake up, off the back of the record $425 million 5-day* Thanksgiving frame last month which set a completely new standard for the box office this season.
13% -
ights/Blog/Consumers-set-up-a-blockbuster-holiday-season-at-the-Box-Office
Comscore TV Personification
This White Paper focuses on the process of personifying shared-screen viewing when measured at the household level. This methodology has been patented by Comscore as US Pat. No. 12,114,029.
28% -
ights/Blog/Comscore-TV-Personification
Navegando no complexo panorama da medicao das redes sociais
En el vertiginoso mundo del marketing digital, donde cada interacción, comentario y "me gusta" pueden ser la diferencia entre el éxito y la irrelevancia, la capacidad para medir y analizar el contenido en redes sociales se ha convertido en un componente...
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ights/Blog/Navegando-el-complejo-panorama-de-la-medicion-de-redes-sociales
Panorama de CTV en América Latina, 2024
Por tercer año consecutivo, Comscore presenta su estudio de Connected TV, OTT y Addressable Advertising en América Latina, revelando los hallazgos clave para 2024 que muestran el panorama actual y la evolución de esta tecnología en la región. Respaldado...
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ights/Presentations-and-Whitepapers/2024/Panorama-de-CTV-en-America-Latina-2024
Comscore Reports Third Quarter 2024 Results
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the quarter ended September 30, 2024.
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ights/Press-Releases/2024/11/Comscore-Reports-Third-Quarter-2024-Results
Connected TV en Argentina, 2023
Comscore presenta su estudio de industria "Connected TV, OTT y Addressable Advertising en América Latina: Edición 2023", respaldado por importantes compañías y asociaciones del ecosistema digital. Este informe explora los hábitos de consumo y las actitudes...
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ights/Presentations-and-Whitepapers/2024/Connected-TV-en-Argentina-2023
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