Search for "mobile Metrix" returned 3001 matches

Comscore Expands YouTube CTV Viewership Measurement to International Markets

Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced an international expansion of its YouTube audience measurement capabilities. For the first time, YouTube Connected TV (CTV) platform reach and volumetrics—covering...
62% - ights/Press-Releases/2025/2/Comscore-Expands-YouTube-CTV-Viewership-Measurement-to-International-Markets

ID-Free Impressions are the New Normal

Proximic by Comscore’s third annual State of Programmatic Report for 2025 reveals a digital advertising industry at a turning point.
23% - ights/Blog/ID-Free-Impressions-are-the-New-Normal

Comscore Announces Unified Content Measurement

Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced the launch of unified content measurement within The Comscore Platform. This new cross-platform solution, called Comscore Content Measurement (CCM),...
23% - ights/Press-Releases/2025/1/Comscore-Announces-Unified-Content-Measurement

Comscore Expands Local Currency Partnership with Coastal Television’s Media Group to Deliver Advanced TV Measurement Across 12 Markets

Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced the expansion of its local currency partnership with Coastal Television’s Media Group. This comprehensive multi-year agreement strengthens Comscore’s...
21% - ights/Press-Releases/2025/1/Comscore-Expands-Local-Currency-Partnership-with-Coastal-Television-s-Media-Group-to-Deliver-Advanced-TV-Measurement-Across-12-Markets

Comscore Data Divas at CES C Space

Comscore Data Divas panel at CES in the C-Space with Ann Bee, Google; Sheila Marmon, Mirror Digital; Kelly McMahon, LG Ad Solutions; Noelle Huynh, Warner Brothers Discovery; Andrea Zapata, T-Mobile Advertising Solutions and moderated by Jackelyn Keller,...
35% - ights/Videos/Interview/Comscore-Data-Divas-at-CES-C-Space

Publicis - Comscore Trainings


48% - fts/Publicis-Comscore-Trainings

Comscore Expands Long-Term Local Currency Partnership with Gray Media

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the expansion of its partnership with Gray Media, one of the largest TV station groups in the United States, in a multi-year agreement....
17% - ights/Press-Releases/2024/12/Comscore-Expands-Long-Term-Local-Currency-Partnership-with-Gray-Media

Comscore TV Personification

This White Paper focuses on the process of personifying shared-screen viewing when measured at the household level. This methodology has been patented by Comscore as US Pat. No. 12,114,029.
11% - ights/Blog/Comscore-TV-Personification

O Papel das Audiencias Incrementais Sociais no aprimoramento da estrategia digital

En el fragmentado entorno digital actual, alcanzar una medición completa de los medios de comunicación se ha vuelto cada vez más desafiante, pero al mismo tiempo, más crucial. La rápida evolución del consumo de medios digitales, especialmente a través...
18% - ights/Blog/Maximizando-la-estrategia-digital-con-la-cobertura-incremental-de-las-redes-sociales

Comscore partners with IAMAI for India’s comprehensive CTV Study to deliver industry-wide insights

Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, today announced a partnership with the Internet and Mobile Association of India (IAMAI) to support its upcoming study on India’s Connected TV (CTV) landscape.
29% - ights/Press-Releases/2024/10/Comscore-partners-with-IAMAI-for-India-s-comprehensive-CTV-Study-to-deliver-industry-wide-insights