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New Sizmek Audience Suite delivers unified view of Sizmek performance metrics with data from comScore validated Campaign Essentials
Sizmek (NASDAQ: SZMK) today announced the availability of Sizmek Audience Suite, a tool that provides marketers with an integrated view of campaign performance measurements within the Sizmek MDX open ad management platform together with data from either...
15% -
ights/Press-Releases/2015/1/New-Sizmek-Audience-Suite-delivers-unified-view-of-Sizmek-performance-metrics-with-data-from-comScore-validated-Campaign-Essentials
comScore Becomes the First Company to Receive ABC Certification for Video Viewability Measurement
comScore today announced that it is the first company to be granted certification by ABC to JICWEBS Principles for video viewability measurement in validated Campaign Essentials™ (vCE®). This certification expands on the solution’s existing ABC-accredited...
15% -
ights/Press-Releases/2017/7/comScore-Becomes-the-First-Company-to-Receive-ABC-Certification-for-Video-Viewability-Measurement
comScore Expands Relationship with Facebook to Increase Trust and Transparency in Digital Advertising
comScore today announced that key campaign delivery metrics for Facebook and Instagram ads – including demographics, reach, frequency and GRPs – will be available in validated Campaign Essentials™ (vCE®), its flagship campaign measurement offering.
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ights/Press-Releases/2017/4/comScore-Expands-Relationship-with-Facebook-to-Increase-Trust-and-Transparency-in-Digital-Advertising
Getting Back to the Advertising Metrics That Matter
Since comScore’s recent announcement that we will be offering free viewability measurement globally, I have had several conversations with advertisers, media agencies and publishers. The response to the news has been quite positive with many questions...
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ights/Blog/Getting-Back-to-the-Advertising-Metrics-That-Matter
Cyber Monday Sees 3 Billion in Desktop Online Sales to Rank as Top US Online Spending Day in History
comScore today reported holiday season U.S. retail e-commerce spending from desktop computers for Cyber Monday 2017 and the holiday weekend following Thanksgiving. Cyber Monday reached $3.36 billion in desktop online spending, up 26 percent versus year...
15% -
ights/Press-Releases/2017/11/Cyber-Monday-Sees-3-Billion-in-Desktop-Online-Sales-to-Rank-as-Top-US-Online-Spending-Day-in-History
GroupM Italy Selects comScore as its Digital Ad and Audience Delivery Validation Partner of Choice
GroupM Italy Selects comScore as its Digital Ad and Audience Delivery Validation Partner of Choice
15% -
ights/Press-Releases/2014/3/GroupM-Italy-Selects-comScore-as-its-Digital-Ad-and-Audience-Delivery-Validation-Partner-of-Choice
Unilever Leverages comScore validated Campaign Essentials™ (vCE®) Service to Gain a Holistic View of Digital Campaign Performance in Brazil
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that Unilever Brazil, a pioneer in digital measurement, leveraged validated Campaign Essentials (vCE), a holistic ad and audience delivery validation solution, to...
15% -
ights/Press-Releases/2014/2/Unilever-Leverages-comScore-validated-Campaign-Essentials-vCE-R-Service-to-Gain-a-Holistic-View-of-Digital-Campaign-Performance-in-Brazil
comScore Receives ABC Certification for Content Verification
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today received certification from the ABC (Audit Bureau of Circulations) for its Content Verification (CV) solution, continuing its status as a certified solution for the digital...
15% -
ights/Press-Releases/2014/5/comScore-Receives-ABC-Certification-for-Content-Verification
Final Online Shopping Week Falls Short of Expectations as Shortened Holiday Calendar Weighs on Season-to-Date Growth Rates
comScore (NASDAQ : SCOR), a leader in measuring the digital world, today reported holiday season U.S. retail e-commerce spending from desktop computers for the first 52 days of the November-December 2013 holiday season, showing that $42.8 billion has...
15% -
ights/Press-Releases/2013/12/Final-Online-Shopping-Week-Falls-Short-of-Expectations-as-Shortened-Holiday-Calendar-Weighs-on-Season-to-Date-Growth-Rates
comScore Announces US Launch of validated Media Essentials
comScore Announces U.S. Launch of validated Media Essentials™ (vME™) to Help Media Sellers Increase Advertising Inventory Sell-Through and Revenue
15% -
ights/Press-Releases/2013/11/comScore-Announces-US-Launch-of-validated-Media-Essentials
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