Search for "mobile Metrix" returned 3001 matches

The Trade Desk Integrates comScore validated Campaign Essentials

comScore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today announced a global partnership with The Trade Desk, Inc. The integration allows media buyers to measure digital campaign delivery performance by leveraging comScore...
14% - ights/Press-Releases/2015/9/The-Trade-Desk-Integrates-comScore-validated-Campaign-Essentials

Media Industry Shift to Impression-Based Evaluation

As part of our series on the Top 10 Burning Issues in Local Television, today’s blog discusses the media industry shift to impression-based evaluation.
14% - ights/Blog/Media-Industry-Shift-to-Impression-Based-Evaluation

Special Feature YouTubes Evolution in the OTT Streaming Landscape

Over recent years, over-the-top (OTT) streaming and streaming on connected TV devices (CTV) has exploded bringing changes to how advertisers think about their media investments.
14% - ights/Blog/Special-Feature-YouTubes-Evolution-in-the-OTT-Streaming-Landscape

Comscore and JW Player Partnership Delivers Contextual Targeting for Video Advertising

Comscore and JW Player, the world’s largest independent video platform, are excited to announce that Comscore’s brand safety and contextual categorization segments are available for activation across the 12,000+ media sites that use JW Player for their...
14% - ights/Press-Releases/2020/4/Comscore-and-JW-Player-Partnership-Delivers-Contextual-Targeting-for-Video-Advertising

comScore Appoints Mel Wesley as Chief Financial Officer

comScore (NASDAQ: SCOR), a leader in measuring the digital world, today announced that Mel Wesley will be joining the company as Chief Financial Officer, effective August 29th.
14% - ights/Press-Releases/2014/8/comScore-Appoints-Mel-Wesley-as-Chief-Financial-Officer

comScore Elects Russell Fradin to Board of Directors

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that its Board of Directors has elected Russell Fradin to serve as a Director of the company. Mr. Fradin’s election fills the vacancy created by the expiration of...
14% - ights/Press-Releases/2014/7/comScore-Elects-Russell-Fradin-to-Board-of-Directors

Next iPhone Release Has Potential for a Huge Upgrade Cycle

As we inch closer to the Fall, many industry watchers are preparing for Apple’s next hardware release cycle and what it will mean for both established and emerging categories. While there is certainly excitement around the possibility of Apple’s foray...
14% - ights/Blog/Next-iPhone-Release-Has-Potential-for-a-Huge-Upgrade-Cycle

New Sizmek Audience Suite delivers unified view of Sizmek performance metrics

Sizmek (NASDAQ: SZMK) today announced the availability of Sizmek Audience Suite, a tool that provides marketers with an integrated view of campaign performance measurements within the Sizmek MDX open ad management platform together with data from either...
14% - ights/Press-Releases/2014/7/New-Sizmek-Audience-Suite-delivers-unified-view-of-Sizmek-performance-metrics

comScore and Rentrak Complete Merger Creating the New Model for a Dynamic CrossPlatform World

comScore, Inc. (NASDAQ: SCOR) announced today the completion of its merger with Rentrak to create a new cross-platform measurement company built on a precise, innovation-led understanding of audiences, brands and consumer behavior at massive scale.
14% - ights/Press-Releases/2016/2/comScore-and-Rentrak-Complete-Merger-Creating-the-New-Model-for-a-Dynamic-CrossPlatform-World

comScoreRentrak Merger Approved by Shareholders

comScore, Inc. (NASDAQ: SCOR) and Rentrak Corporation (NASDAQ: RENT) today announced that in separate special meetings of comScore and Rentrak shareholders, comScore shareholders voted to approve the issuance of shares of comScore common stock in connection...
14% - ights/Press-Releases/2016/1/comScoreRentrak-Merger-Approved-by-Shareholders