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The Trade Desk Integrates comScore validated Campaign Essentials
comScore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today announced a global partnership with The Trade Desk, Inc. The integration allows media buyers to measure digital campaign delivery performance by leveraging comScore...
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ights/Press-Releases/2015/9/The-Trade-Desk-Integrates-comScore-validated-Campaign-Essentials
comScore Reports July 2015 US Smartphone Subscriber Market Share
comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for July 2015. Apple ranked as the top smartphone manufacturer...
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ights/Rankings/comScore-Reports-July-2015-US-Smartphone-Subscriber-Market-Share
comScore Partners with PushSpring to Close the Mobile Media Buying Loop
comScore today announced a partnership with PushSpring, the largest independent provider of deterministic, mobile-originated data, to make it easier for advertisers to plan and activate mobile audiences. Through this new integration, comScore clients...
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ights/Press-Releases/2018/6/comScore-Partners-with-PushSpring-to-Close-the-Mobile-Media-Buying-Loop
Fast Food by Smartphone
It has never been easier to order food online in the UK. The steady growth of online food delivery services saw many new apps enter this competitive market. UKOM approved comScore data revealed that the top UK restaurant and fast food smartphone apps...
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ights/Presentations-and-Whitepapers/2018/Fast-Food-by-Smartphone
comScore Sets Date to Announce Second Quarter 2018 Financial Results
comScore, Inc. (Nasdaq: SCOR), today announced that it plans to hold a conference call on Thursday August 9 at 5:00 p.m. ET to discuss its financial results for the quarter ended June 30, 2018.
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ights/Press-Releases/2018/7/comScore-Sets-Date-to-Announce-Second-Quarter-2018-Financial-Results
comScore SDK
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News Press Gazette Signs as First TV Station Group to Pilot Local News Intelligence Service
comScore today announced that News-Press & Gazette Company (NPG) will be the pioneering TV station group to pilot Local News Intelligence, a new data analysis service launched in partnership between Transform, Inc. and comScore. By leveraging comScore...
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ights/Press-Releases/2018/4/News-Press-Gazette-Signs-as-First-TV-Station-Group-to-Pilot-Local-News-Intelligence-Service
Leveraging Digital Platforms to Drive Live Sports Tune In
More than 90 percent of linear sports content is viewed live, making it a valuable place for advertisers to reach engaged audiences.* In fact, $10.3 billion in ad dollars were spent on sports programming last year alone.** For networks looking to carve...
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ights/Blog/Leveraging-Digital-Platforms-to-Drive-Live-Sports-Tune-In
Amazon Prime Day 2018 Key Takeaways from One of the Summers Biggest Retail Holidays
Since its inception in 2015, Amazon Prime Day has fast become the summertime Black Friday or Cyber Monday, with consumers rushing online to snag the best deals. This year was no exception. Even with a series of site crashes (cue cute puppy dogs), Prime...
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ights/Blog/Amazon-Prime-Day-2018-Key-Takeaways-from-One-of-the-Summers-Biggest-Retail-Holidays
Five Key Steps to Keep Your Brand Safe in a Complex Media Ecosystem
Brand safety is a hot topic in digital advertising – and for good reason. Budgets, reputations, and relationships – both with media partners and customers – are on the line when an ad is delivered in a questionable environment. But brand safety isn’t...
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ights/Blog/Five-Key-Steps-to-Keep-Your-Brand-Safe-in-a-Complex-Media-Ecosystem
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