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Content Pulse

Content Pulse, Powered by Shareablee, provides an end-to-end tool to develop, measure, and optimize your social content strategy. Analyze the latest content to stay close to trends, topics and what matters to the always-on digital consumer.
9% - ducts/Social/Content-Pulse

Comscore anuncia compra da Shareablee, provedor líder de tecnologia e mídias sociais

Comscore today announced that it has acquired Shareablee, an industry-leading marketing analytics and measurement company in the social media space. With the acquisition Comscore plans to expand its Media Metrix® and Video Metrix® currencies to include...
9% - ights/Press-Releases/2021/12/Comscore-Announces-Acquisition-of-Leading-Social-Media-and-Technology-Provider-Shareablee

2021 Sees Record for Engagement with ‘Chaos’ on Social Media

If you’re feeling like your life is a little more chaotic than a few years ago, you’re not alone. So far in 2021, there have been more social media engagements across Facebook, Instagram, and Twitter with content mentioning “chaos” than in any other recent...
9% - ights/Blog/2021-Sees-Record-for-Engagement-with-Chaos-on-Social-Media

Evening The Score With Comscore CEO Bill Livek

Making the case for big data sets, Comscore’s push to be used as a currency during next year’s upfronts
42% - ights/Videos/Interview/Evening-The-Score-With-Comscore-CEO-Bill-Livek

Sales holiday recap: the brands and content that came out on top

Odds are if you’ve turned on your TV, checked your email, or gone on social media in the past few weeks, you’ve seen brands advertising their sales and offers for Black Friday, Cyber Monday, and even an extended Cyber Week sale. Smaller brands celebrated...
9% - ights/Blog/Sales-holiday-recap-the-brands-and-content-that-came-out-on-top

Comscore Elevates Veteran Technology Executive Brian Pugh to Chief Information Officer

Comscore is excited to announce that Brian Pugh is taking on the role of Chief Information Officer.
30% - ights/Press-Releases/2021/11/Comscore-Elevates-Veteran-Technology-Executive-Brian-Pugh-to-Chief-Information-Officer

Prevalent during the height of the pandemic are alternative accommodations continuing to encroach on traditional hotels

With the U.S. government recently lifting its pandemic travel ban and opening its door to international visitors, this holiday season will be filled with travelers reconnecting with loved ones after more than a year and half apart due to the pandemic....
9% - ights/Blog/Prevalent-during-the-height-of-the-pandemic-are-alternative-accommodations-continuing-to-encroach-on-traditional-hotels

Comscore partners with Xandr to bring cookie-free CTV audience targeting to the UK and EMEA at scale

Comscore (NASDAQ: SCOR) is excited to announce that its UK and EMEA clients can now access Comscore Predictive Audiences via Xandr Curate, a product of AT&T’s advanced advertising company.
9% - ights/Press-Releases/2021/11/Comscore-partners-with-Xandr-to-bring-cookie-free-CTV-audience-targeting-to-the-UK-and-EMEA-at-scale

Comscore Adds Veteran Executive Mr Han Seng Lim to Lead Comscore s Client Services team in SE Asia

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is excited to announce it has appointed Mr. Han Seng Lim as Comscore’s Client Services Lead Consultant SE Asia. The role will add strength and...
9% - ights/Press-Releases/2021/11/Comscore-Adds-Veteran-Executive-Mr-Han-Seng-Lim-to-Lead-Comscore-s-Client-Services-team-in-SE-Asia

Comscore Connected TV: Viewing Behaviour in the UK p3

In the third instalment of Comscore Connected TV: Viewing Behaviour in the UK, we look at how OTT viewers differ from the average TV viewer in terms of content preferences. We base our analysis on data from smart TVs, i.e. television sets with internet...
9% - ights/Blog/Comscore-Connected-TV-Viewing-Behaviour-in-the-UK-p3