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Comscore Social Incremental Audience

Comscore integrates social media audience data with traditional digital measurement of domains and apps, providing clients the full picture of their total audience size and demographic composition to optimize their strategies.
12% - e-Studies/Comscore-Social-Incremental-Audience

¡LATAM Juega! Una Mirada al Ecosistema Gaming y sus Oportunidades para Anunciantes

En una industria valorada en cerca de 10 billones de dólares en Latinoamérica, el universo gaming ofrece grandes oportunidades para las marcas.
7% - ights/Presentations-and-Whitepapers/2024/LATAM-Juega-Una-Mirada-al-Ecosistema-Gaming

At the forefront of digital measurement and cross-platform solution

Alejandro Fosk, Executive Vice President International at Comscore, guides us through the digital ecosystem, examining the latest Explore our International Hub to learn more about the digital measurement landscape. Access our exclusive blog series to...
7% - fts/At-the-forefront-of-digital-measurement-and-cross-platform-solution

Comscore and FreeWheel Forge Next-Gen Partnership

Paramount among first to adopt new CTV audiences as part of its EyeQ Select solution, enabling ID-free interest and intent audience buying across its global portfolio
20% - ights/Press-Releases/2024/8/Comscore-and-FreeWheel-Forge-Next-Gen-Partnership

The Power of Cross-Platform Measurement in India

The “The Power of Cross-Platform Measurement” webinar presentation is now available for download. During this session, we uncovered cross-platform measurement trends and insights in the digital audience landscape in India, with a special focus on social...
20% - ights/Presentations-and-Whitepapers/2024/The-Power-of-Cross-Platform-Measurement-in-India

Validate LDA Compliance with Comscore Campaign Ratings Measurement


17% - e-Studies/Validate-LDA-Compliance-with-Comscore-Campaign-Ratings-Measurement

Comscore Campaign Ratings Improves Demographic Targeting Through In-flight Cross Platform Campaign Metrics

Comscore CamComscore Empowers Bourbon Distillery to Improve Demographic Targeting Through Access to In-Flight Cross-Platform Campaign Metricspaign Ratings Improves Demographic Targeting Through In-flight Cross Platform Campaign Metrics
20% - e-Studies/Comscore-Campaign-Ratings-Improves-Demographic-Targeting-Through-In-flight-Cross-Platform-Campaign-Metrics

Comscore Campaign Ratings Now Integrated Into Basis Technologies

Basis Technologies (https://basis.com), a global provider of media automation and programmatic advertising solutions, today announced an integration of Comscore’s omnichannel ad measurement solution, Comscore Campaign Ratings (CCR), into Basis platform....
21% - ights/Press-Releases/2024/8/Comscore-Campaign-Ratings-Now-Integrated-Into-Basis-Technologies

Consumer Health Data Privacy Notice

Consumer Health Data Privacy Notice
15% - ut/Consumer-Health-Data-Privacy-Notice

Consumable Partners with Comscore to Showcase Incremental Audience Reach

Comscore Digital Data Helps Advertisers Maximize Audio Campaign Reach
11% - e-Studies/Consumable-Partners-with-Comscore-to-Showcase-Incremental-Audience-Reach