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Horizon Media Taps Comscore as Preferred Contextual Intelligence Provider to Tackle Signal Loss and Privacy Challenges
Through this partnership, Horizon Media will enable its global client base with privacy-resilient targeting capabilities leveraging Proximic by Comscore's AI-powered contextual technology
18% -
ights/Press-Releases/2024/8/Horizon-Media-Taps-Comscore-as-Preferred-Contextual-Intelligence-Provider-to-Tackle-Signal-Loss-and-Privacy-Challenges
Optus Sport social media impact during UEFA EURO 2024
While Spain lifted the trophy, it was Australian streaming media Optus Sport which generated the highest engagement on Facebook, Instagram and TikTok for content mentioning the tournament.
20% -
ights/Infographics/Optus-Sport-social-media-impact-during-UEFA-EURO-2024
Comscore Social Insights helps retailers about their engagement levels
Comscore Social Insights helps retailers learn more about their engagement levels on posts across platforms
13% -
e-Studies/Comscore-Social-Insights-helps-retailers-about-their-engagement-levels
Tendencias clave de Social Media 2024 en Latinoamérica
Descubre las últimas estrategias e insights para llevar tu marketing al siguiente nivel.
7% -
ights/Presentations-and-Whitepapers/2024/Tendencias-clave-de-Social-Media-2024-en-Latinoamerica
Comscore Reports Second Quarter 2024 Results
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the quarter ended June 30, 2024.
18% -
ights/Press-Releases/2024/8/Comscore-Reports-Second-Quarter-2024-Results
Vamos as compras O potencial do varejo on-line no Brasil
No segundo semestre, o comércio varejista se prepara para uma das datas mais aguardadas do setor: a Black Friday. Diante do momento, vale a pena ficar por dentro das informações sobre a categoria Retail, o varejo on-line, nos canais digitais e de mídias...
7% -
ights/Blog/Vamos-as-compras-O-potencial-do-varejo-on-line-no-Brasil
Why Chromes Cookie Decision Wont Halt Privacy Progress
In an unexpected (but not exactly surprising) July 22nd announcement, Google shared it would be abandoning its plan to deprecate third party cookies in 2025, finally ending a nearly five-year long “will they, won’t they” waiting game.
19% -
ights/Blog/Why-Chromes-Cookie-Decision-Wont-Halt-Privacy-Progress
Comcast Advertising and Comscore Expand Partnership
Enhanced partnership will allow Comscore clients to tap into the power of Comcast Advertising’s Signal Authentication solution to increase fidelity of measurement and attribution.
20% -
ights/Press-Releases/2024/8/Comcast-Advertising-and-Comscore-Expand-Partnership
Shifting Budgets To Increase Delivery In Underexposed Markets
CCR validates local delivery and highlights platform and partner incrementality
11% -
e-Studies/Shifting-Budgets-To-Increase-Delivery-In-Underexposed-Markets
Driving Incremental Reach Through Targeted Advertisement Channels
Driving Incremental Reach Through Targeted Advertisement Channels
18% -
e-Studies/Driving-Incremental-Reach-Through-Targeted-Advertisement-Channels
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