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comScores Latest White Paper Marketing to Millennials Available for Download

comScorerecently published its latest white paper Marketing to Millennials: 5 Things Every Marketer Should Know. The paper, available to the public as a complimentary download, provides companies with important context for understanding the media consumption...
21% - ights/Press-Releases/2014/2/comScores-Latest-White-Paper-Marketing-to-Millennials-Available-for-Download

News consumption in the UK implications for advertisers and publishers

Comscore’s latest study shows that despite UK consumers accessing over a thousand news sites in July 2019, for any given user, their preferred news site captured 84% of their news consumption time on desktop, and 66% on mobile.
21% - ights/Press-Releases/2019/11/News-consumption-in-the-UK-implications-for-advertisers-and-publishers

Quincy Media Inc. Expands Relationship with Comscore

Comscore today announced an agreement to provide Quincy Media’s KWWL & KTIV with measurement services for their NBC & CW television stations in Cedar Rapids-Waterloo & Sioux City, IA.
21% - ights/Press-Releases/2019/12/Quincy-Media-Inc.-Expands-Relationship-with-Comscore

Comscore Announces Renewal and Expansion with Gray Television

Comscore today announced an agreement to provide Gray Television with measurement services for the vast majority of its market footprint representing approximately 19 percent of all US television households.
21% - ights/Press-Releases/2020/1/Comscore-Announces-Renewal-and-Expansion-with-Gray-Television

Multi-Year Agreement with Nextdoor for Digital Audience Measurement

Comscore today announced an agreement to provide Nextdoor, the neighborhood hub for trusted connections and the exchange of helpful information, goods, and services, with Comscore’s industry-leading digital audience measurement.
21% - ights/Press-Releases/2020/9/Multi-Year-Agreement-with-Nextdoor-for-Digital-Audience-Measurement

Comscore Announces Renewal and Expansion with Gray Television for Local TV Measurement

Comscore today announced a renewal and expansion agreement with Gray Television that will see Gray using Comscore’s measurement services for the vast majority of its market footprint representing approximately 19 percent of all US television households....
21% - ights/Press-Releases/2020/12/Comscore-Announces-Renewal-and-Expansion-with-Gray-Television-for-Local-TV-Measurement

Comscore Signs Multi-Year Deal with Minute Media for Digital Audience Measurement

Comscore today announced it has signed a renewal agreement with Minute Media for the use of Comscore’s granular digital audience measurement solutions.
21% - ights/Press-Releases/2021/6/Comscore-Signs-Multi-Year-Deal-with-Minute-Media-for-Digital-Audience-Measurement

Renewal Agreement with Ellis Communications for Local Television Measurement

Comscore today announced a renewal agreement with Ellis Communications’ KDOC-TV in Los Angeles. Under the terms of the agreement, Ellis will continue to utilize Comscore’s industry-leading local TV measurement currency and its advanced audiences.
21% - ights/Press-Releases/2021/2/Renewal-Agreement-with-Ellis-Communications-for-Local-Television-Measurement

How Melissa Brenner Makes the NBA the most Tech-Savvy League

Last season, the NBA set new records for attendance (22 million) and global fan engagement (more than a billion viewers around the world tuned in at some point). That growth was powered in part by a mobile-focused digital strategy that engages fans in...
21% - ights/Blog/How-Melissa-Brenner-Makes-the-NBA-the-most-Tech-Savvy-League

Comscore adds Social Incremental audiences to its flagship

Comscore today announced the inclusion of social metrics in its MMX Platform suite for the United Kingdom and Spain.
21% - ights/Press-Releases/2024/4/Comscore-adds-Social-Incremental-audiences-to-its-flagship