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Comscore Adds CTV Measurement to Video Metrix Multi-Platform in India

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the addition of CTV measurement to its Video Metrix® Multi-Platform product, including YouTube traffic sharing measurement, for...
20% - ights/Press-Releases/2022/6/Comscore-Adds-CTV-Measurement-to-Video-Metrix-Multi-Platform-in-India

Fireside Chat About Consumer Advocacy

Though he feels he “tripped” into his calling, Steven's passion for active purpose and what he calls an anthropological approach to marketing have been common threads throughout his career. In this fireside chat with seasoned partnerships and revenue...
19% - ights/Videos/Presentation/Fireside-Chat-About-Consumer-Advocacy

Los sites de viajes que se recuperan despues de la caida del 2020

Con la llegada de la primavera del 2022, volvemos a saborear la normalidad. La Semana Santa ha supuesto el aperitivo de un verano en el que muchas personas parecen querer recuperar el tiempo perdido viajando.
7% - ights/Blog/Los-sites-de-viajes-que-se-recuperan-despues-de-la-caida-del-2020

The Future of OTT Panel

The world of streaming has opened up the opportunity for creators to truly dive into new and innovative ideas and try new things. From increased diversity of casts and storylines to more "risky" plot devices to changes in the actual format of shows and...
21% - ights/Videos/Presentation/The-Future-of-OTT-Panel

Measuring the Impact of Live Streams

An agency leveraged Comscore Branded Content powered by Hive to measure and understand the impact of JBL integrations in 6 Twitch livestreams
14% - e-Studies/Measuring-the-Impact-of-Live-Streams

Spotlight on Pixar at the Box Office Over the Years


7% - ights/Videos/Box-Office-Bites/Spotlight-on-Pixar-at-the-Box-Office-Over-the-Years

Highlights from the 2022 INTERACT Summit

It was our best line-up yet as our 5th annual INTERACT Summit went live this week to talk through what drives us as marketers, creators – and people - in social and digital. Our theme this year was “Finding our New Culture”, and this ran the gamut from...
18% - ights/Blog/Highlights-from-the-2022-INTERACT-Summit

Relive the highlights of INTERACT 2022

Relive the highlights of INTERACT 2022, watch the full recording.
7% - ights/Videos/Presentation/Relive-the-highlights-of-INTERACT-2022

Fireside chat with Tiktok's Adrienne Lehens

TikTok can be an extremely valuable tool for marketers to reach their ideal audiences and create fan communities. But how can brands truly embrace the platform and optimize their impact? A panel of experts from brands that have incorporated TikTok into...
19% - ights/Videos/Presentation/Fireside-chat-with-Tiktok-s-Adrienne-Lehens

Oportunidades post-pandemia: Nuevos estándares de consumo digital en México

En esta presentación enumeramos los principales cambios que se generaron en los hábitos de consumo digital en México e identificamos las tendencias emergentes que el ecosistema online presenta.
7% - ights/Presentations-and-Whitepapers/2022/Oportunidades-post-pandemia-Nuevos-estandares-de-consumo-digital-en-Mexico