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Total Display Ad Impressions by Category in Canada

The comScore 2010 Canada Digital Year in Review is now available for download. Canada's online landscape experienced a shift in the placement of display ad impressions in 2010. More display ads were delivered on Social Networking sites (+15.6 billion)...
5% - ights/Infographics/Total-Display-Ad-Impressions-by-Category-in-Canada

Digital Media in Canada: Looking Back at 2010 and Forward to 2011

2010 was a year of recovery, innovation and progress. For publishers, advertisers and agencies alike, the Canadian digital media industry was a rewarding place to be in 2010. With today’s release of the 2010 Canada Digital Year in Review, comScore provides...
5% - ights/Blog/Digital-Media-in-Canada-Looking-Back-at-2010-and-Forward-to-2011

Canadas Online Audience Regional Breakout

The Ontario region made up the majority of Canada's online audience in Q4 2010 with 38 percent, followed by Quebec with 24 percent. The smallest region was the Atlantic with 7 percent of the online audience.
5% - ights/Infographics/Canadas-Online-Audience-Regional-Breakout

Top Gaining Site Categories by Unique Visitors in Canada Q4 2010 vs. Q4 2009

Several Community and Entertainment subcategories experienced strong growth in Q4 2010 compared to last year, including Home, Beauty/Fashion/Style, Entertainment News, Humor and Movies.
5% - ights/Infographics/Top-Gaining-Site-Categories-by-Unique-Visitors-in-Canada-Q4-2010-vs.-Q4-2009

The 2010 Canada Digital Year in Review

comScore presents the 2010 Canada Digital Year in Review, its annual report on the prevailing digital trends of the past year and their implications for navigating the uncertainties in the year ahead. The report provides a comprehensive overview of the...
11% - ights/Presentations-and-Whitepapers/2011/2010-Canada-Digital-Year-in-Review

Maximizing Returns with Digital Media

As digital advertising continues to grow in both importance and sophistication, so does the need for guiding principles about how to get the most out of this medium. Through comScore's extensive research in the digital advertising space, we've identified...
20% - ights/Presentations-and-Whitepapers/2011/Maximizing-Returns-with-Digital-Media

comScore Reports January 2011 US Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending January 2011. The study...
11% - ights/Press-Releases/2011/3/comScore-Reports-January-2011-US-Mobile-Subscriber-Market-Share

Emerging Auto Insurance and Aggregator Sites Attracting Meaningful Share of Online Auto Insurance Market

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the availability of an expanded competitive set of insurers and aggregator sites for its online auto insurance benchmarker. In Q4 2010, these additional sites accounted...
11% - ights/Press-Releases/2011/3/Emerging-Auto-Insurance-and-Aggregator-Sites-Attracting-Meaningful-Share-of-Online-Auto-Insurance-Market

Online Banking on the Rise in Southeast Asia

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the latest results from a study of Internet usage in Southeast Asia. The report found that an increasing number of consumers across the region turned to online banking...
11% - ights/Press-Releases/2011/3/Online-Banking-on-the-Rise-in-Southeast-Asia

Social Networking Accounts for 1 of Every 4 Minutes Spent Online in Argentina and Chile

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results from a study of the most popular online activities in Chile and Argentina. The study found that in both markets, Social Networking now accounts for more than...
11% - ights/Press-Releases/2011/3/Social-Networking-Accounts-for-1-of-Every-4-Minutes-Spent-Online-in-Argentina-and-Chile