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comScore Study Finds Advertising on Premium Publisher Sites Drives Higher Ad Effectiveness
SÃO PAULO, SP, September, 20th, 2016 – comScore (NASDAQ: SCOR) announced recently in the US the publication of its latest report, The Halo Effect: How Advertising on Premium Publishers Drives Higher Ad Effectiveness. The research and resulting study examines...
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ights/Press-Releases/2016/9/comScore-Study-Finds-Advertising-on-Premium-Publisher-Sites-Drives-Higher-Ad-Effectiveness
Fearmongering in CTV Advertising – The Truth of CTV Ad Fraud and Brand Safety
With cold weather approaching, remote learning in action, and seemingly every content provider developing its own streaming service, more consumers than ever are consuming connected TV (CTV) programming.
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ights/Blog/Fearmongering-in-CTV-Advertising-The-Truth-of-CTV-Ad-Fraud-and-Brand-Safety
Top US Web Sites based on Ads
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ights/Press-Releases/2008/02/Top-US-Web-Sites-based-on-Ads
Internet Plays Important Role on Super Game Day
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ights/Press-Releases/2008/01/Internet-Plays-Important-Role-on-Super-Game-Day
McDonald's Online Advertising
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ights/Press-Releases/2008/06/McDonald-s-Online-Advertising
comScore Reports Q3 2009 U.S. E-Commerce Spending Down 2 Percent vs. Year Ago
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its Q3 2009 retail e-commerce sales estimates, which showed that U.S. online retail spending totaled $29.6 billion, down 2 percent versus year ago. Q3 2009 represents...
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ights/Press-Releases/2009/11/comScore-Reports-Q3-2009-U.S.-E-Commerce-Spending-Down-2-Percent-vs.-Year-Ago
comScore 2010 Super Bowl Pre-Game Survey Reveals Fan Predictions and Importance of Internet on Game Day
comScore (NASDAQ: SCOR), a leader in measuring the digital world, today released the results of its annual Super Bowl pre-game survey. The survey of 1,065 U.S. Internet users conducted from February 2-4, 2010 revealed several interesting insights into...
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ights/Press-Releases/2010/2/comScore-2010-Super-Bowl-Pre-Game-Survey-Reveals-Fan-Predictions-and-Importance-of-Internet-on-Game-Day
Meet the Global Team Michigan
Working for Shareablee in Michigan is amazing! I get to experience the calming comfortability of working in my hometown, Ann Arbor, MI, while being a part of the exciting and fast-paced social media measurement industry. I work with my creative and knowledgeable...
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ights/Blog/Meet-the-Global-Team-Michigan
Making the Right Bets When It Comes to Programmatic
Proximic by Comsore is officially one! I remember fondly my children's first birthdays. We threw them each a big party, but the parties were really for the adults - a celebration of surviving the sleepless nights and perpetual anxiety in that first year,...
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ights/Blog/Making-the-Right-Bets-When-It-Comes-to-Programmatic
The Rise of Resale
It’s no secret that times are tough out there – it seems that everywhere we look (and go), all we hear (and see) is somehow related to the rising cost of living.
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ights/Blog/The-Rise-of-Resale
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