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comScore Named a Winner of 2009 Chicago Innovation Awards for Ad Effx™, a Revolutionary Tool for Measuring the Effectiveness of Online Ad Campaigns

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that it has been selected as a winner of the 2009 Chicago Innovation Awards. The eighth annual competition honors significant innovations and highlights the creative...
11% - ights/Press-Releases/2009/10/comScore-Named-a-Winner-of-2009-Chicago-Innovation-Awards-for-Ad-Effx-a-Revolutionary-Tool-for-Measuring-the-Effectiveness-of-Online-Ad-Campaigns

comScore Media Metrix Ranks Top 50 U.S. Web Properties for September 2009

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly analysis of U.S. Web activity at the top online properties for September 2009 based on data from the comScore Media Metrix service. September marked the...
5% - ights/Press-Releases/2009/10/comScore-Media-Metrix-Ranks-Top-50-U.S.-Web-Properties-for-September-2009

Study Finds Internet Key Component in Consumer Research on Prescriptions and Health

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released results from its third annual study Online Marketing Effectiveness Benchmarks for the Pharmaceutical Industry, which found that exposure to online media, including...
11% - ights/Press-Releases/2009/10/Study-Finds-Internet-Key-Component-in-Consumer-Research-on-Prescriptions-and-Health

Introducing comScore Game Metrix

comScore Game Metrix blends the power of the world's largest digital panel audience with a comprehensive survey of gamer behaviors online and offline. With comScore Game Metrix you can focus on your target gaming audience throughout the entire game production...
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comScore Releases September 2009 U.S. Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. In September 2009, Americans conducted 13.8 billion core searches, with Google Sites accounting...
11% - ights/Press-Releases/2009/10/comScore-Releases-September-2009-U.S.-Search-Engine-Rankings

Game On! Online Sport Content Grows Around the Globe

Having recently joined comScore from a background steeped in sport, it’s an area close to my heart. Outside of the U.S., I believe that sport Web sites are a rather under-researched component of the sporting world compared to other industries, but there...
12% - ights/Blog/Game-On!-Online-Sport-Content-Grows-Around-the-Globe

Hong Kong Internet Users Spend Twice as Much Time on Instant Messengers

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its first report on Web usage in Hong Kong. The report provided an overview of the most visited properties in Hong Kong and what activities captured the largest share...
11% - ights/Press-Releases/2009/10/Hong-Kong-Internet-Users-Spend-Twice-as-Much-Time-on-Instant-Messengers

Wharton’s Future of Advertising Project

Last Thursday, I spent a very interesting afternoon at the Wharton Business School as a member of the Global Advisory Board for the “The Future of Advertising Project” (FOA). It was a fun afternoon chatting with the likes of Rishad Tobaccowala (CEO of...
5% - ights/Blog/Wharton-s-Future-of-Advertising-Project

comScore Announces Availability of GamePlan

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the availability of GamePlan, an audience targeting tool for gaming publishers and developers, which combines comScore’s broadly used consumer digital behavior with...
5% - ights/Press-Releases/2009/10/comScore-Announces-Availability-of-GamePlan

comScore Study Estimates that 10 Percent of U.S. Online Display Ads are Locally Targeted

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released the results of a study of locally targeted online display advertising across four major U.S. markets: Atlanta, Chicago, San Francisco and Washington D.C., which indicate...
11% - ights/Press-Releases/2009/10/comScore-Study-Estimates-that-10-Percent-of-U.S.-Online-Display-Ads-are-Locally-Targeted