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Are You Leaving ROI on the Table?

In this presentation we share key data from Q1 results from our Brand Metrix norms database, compiled from nearly 300 brand impact studies conducted across a range of industries and online ad campaigns.
22% - ights/Presentations-and-Whitepapers/2009/Are-You-Leaving-ROI-on-the-Table

Top 25 US Ad Networks

comScore today reported the top 25 ad networks based on their reach among U.S. Internet users in April 2009.
11% - ights/Press-Releases/2009/5/Top-25-US-Ad-Networks

American Idol Searches Predict Lambert Landslide

If Americans’ search behavior is any indication which way they’re leaning towards voting for the next American Idol, it looks like it’ll be a runaway victory for Adam Lambert. Compared to other contestants Kris Allen and Danny Gokey, Lambert generated...
5% - ights/Blog/American-Idol-Searches-Predict-Lambert-Landslide

comScore Releases April 2009 U.S. Search Engine Rankings

comScore today released its monthly comScore qSearch analysis of the U.S. search marketplace. In April 2009, Americans conducted 14.8 billion core searches, a 3-percent gain versus March.
11% - ights/Press-Releases/2009/5/comScore-Releases-April-2009-U.S.-Search-Engine-Rankings

The State of U.S. Online Retail Economy through Q1 2009

comScore Chairman Gian Fulgoni presents comScore's quarterly review of the state of the U.S. online retail economy.
5% - ights/Presentations-and-Whitepapers/2009/State-of-US-Online-Retail-Economy-Q1-2009

Yahoo! Ranks Top Display Ad Publisher

comScore today released March 2009 data from the comScore Ad Metrix service, showing that Yahoo! Sites ranked as the top display ad publisher and AT&T ranked as the top display advertiser.
5% - ights/Press-Releases/2009/5/Yahoo!-Ranks-Top-Display-Ad-Publisher