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The Power of Cross-Platform Measurement in India

The “The Power of Cross-Platform Measurement” webinar presentation is now available for download. During this session, we uncovered cross-platform measurement trends and insights in the digital audience landscape in India, with a special focus on social...
5% - ights/Presentations-and-Whitepapers/2024/The-Power-of-Cross-Platform-Measurement-in-India

2024 State of Privacy in Advertising

This exclusive report provides a comprehensive analysis of the current and anticipated impacts of rapidly evolving data privacy laws in the digital advertising landscape, as reported by top industry leaders.
5% - ights/Presentations-and-Whitepapers/2024/State-of-Privacy-in-Advertising-Report

Football Audience Playbook

Our football audience playbook is your guide for scoring big this football season.
5% - ights/Presentations-and-Whitepapers/2024/Football-Audience-Playbook

Consumers set up a blockbuster holiday season at the Box Office

The all-important holiday period for movie theatres has undergone a shake up, off the back of the record $425 million 5-day* Thanksgiving frame last month which set a completely new standard for the box office this season.
5% - ights/Blog/Consumers-set-up-a-blockbuster-holiday-season-at-the-Box-Office

The Super Mario Bros. Movie Is Set To Deliver a High Score at the Box Office

Check out the latest video in Comscore Box Office Review with Comscore's Senior Media Analyst Paul Dergarabedian as he focuses on the expected $100M plus domestic debut of Super Mario Bros. Movie & the recent success of animated films based on video games...
5% - ights/Videos/Box-Office-Bites/The-Super-Mario-Bros.-Movie-Is-Set-To-Deliver-a-High-Score-at-the-Box-Office

Comscore Expands Long-Term Local Currency Partnership with Gray Media

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the expansion of its partnership with Gray Media, one of the largest TV station groups in the United States, in a multi-year agreement....
5% - ights/Press-Releases/2024/12/Comscore-Expands-Long-Term-Local-Currency-Partnership-with-Gray-Media

Comscore Appoints New Chief Marketing Officer

Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced the appointment of Jackelyn Keller as its Chief Marketing Officer. Keller brings extensive expertise in linear TV, streaming, digital and programmatic...
5% - ights/Press-Releases/2025/1/Comscore-Appoints-New-Chief-Marketing-Officer

Comscore Expands Local Currency Partnership with Coastal Television’s Media Group to Deliver Advanced TV Measurement Across 12 Markets

Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced the expansion of its local currency partnership with Coastal Television’s Media Group. This comprehensive multi-year agreement strengthens Comscore’s...
5% - ights/Press-Releases/2025/1/Comscore-Expands-Local-Currency-Partnership-with-Coastal-Television-s-Media-Group-to-Deliver-Advanced-TV-Measurement-Across-12-Markets

Spring Audience Guide

Keep your seasonal campaigns in full bloom with our Spring Audience Guide.
5% - ights/Presentations-and-Whitepapers/2025/Spring-Audience-Guide

Comscore Announces Unified Content Measurement

Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced the launch of unified content measurement within The Comscore Platform. This new cross-platform solution, called Comscore Content Measurement (CCM),...
5% - ights/Press-Releases/2025/1/Comscore-Announces-Unified-Content-Measurement