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Comscore Reports First Quarter 2025 Results
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the quarter ended March 31, 2025.
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ights/Press-Releases/2025/5/Comscore-Reports-First-Quarter-2025-Results
deinfluencing Descifrando la nueva tendencia de las redes sociales
¿En qué momento la influencia se convierte en una falta de influencia? La última tendencia que se ha colado en las redes sociales es la "desinfluencia". Los creadores de contenido que se han sumado a ella comparten su opinión sobre productos a evitar...
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ights/Blog/deinfluencing-Descifrando-la-nueva-tendencia-de-las-redes-sociales
comScore Introduces Validated Campaign Essentials
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the launch of its Validated Campaign Essentials™ (vCE) product, a new measurement solution for validating digital ad delivery. vCE enables a holistic view of campaign...
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ights/Press-Releases/2012/1/comScore-Introduces-Validated-Campaign-Essentials
What History Tells Us About Facebook’s Potential as a Search Engine
The number of searches conducted on Facebook has been surging over the past year, more than doubling to 647 Million searches in the US as of March. While their numbers still pale in comparison to the 10.5 billion searches generated on Google during the...
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ights/Blog/What-History-Tells-Us-About-Facebook-s-Potential-as-a-Search-Engine
Top 5 Reasons Why Sellers Should Care about NHT and Online Ad Fraud
There is much yet to be exposed about ad fraud and each new technology that is uncovered is another potential threat to your brand as a media seller and puts your ad revenue at risk. In fact, it is in the interest of media sellers – publishers, supply...
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ights/Blog/Top-5-Reasons-Why-Sellers-Should-Care-about-NHT-and-Online-Ad-Fraud
UK Radiohead Downloaders
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ights/Press-Releases/2007/11/UK-Radiohead-Downloaders
GroupM Search and comScore Release Study on the Interplay Between Search Marketing and Social Media
GroupM Search and comScore, Inc., (NASDAQ: SCOR), a leader in measuring the digital world, announced today the results of the first study ever conducted by comScore looking at the relationship between social media exposure and search behaviors. Conducted...
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ights/Press-Releases/2009/10/GroupM-Search-and-comScore-Release-Study-on-the-Interplay-Between-Search-Marketing-and-Social-Media
comScore Announces Introduction of AdEffx Smart Control™ Ground-Breaking Methodology for Measuring Digital Advertising Effectiveness
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the introduction of AdEffx Smart Control™, an innovative methodological approach representing the next generation in measuring digital advertising effectiveness. The...
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ights/Press-Releases/2010/5/comScore-Announces-Introduction-of-AdEffx-Smart-Control-Ground-Breaking-Methodology-for-Measuring-Digital-Advertising-Effectiveness
Unpredictable But Comprehensively Measurable The View of Social from Shareablee s Client Summit
The Calm the F@*! Down Index is apparently a tool which marketers working in social media quote to help clients understand that chaos is inherent to the ecosystem. Unpredictable, uncomfortable and intense moments will and do happen when running a campaign...
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ights/Blog/Unpredictable-But-Comprehensively-Measurable-The-View-of-Social-from-Shareablee-s-Client-Summit
How to navigate the world of advertising measurement tools in 2022
Today’s media landscape is evolving quickly. If the commercial messages of ad agencies and brands are to be effective, keeping pace with these changes is essential.
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ights/Blog/How-to-navigate-the-world-of-advertising-measurement-tools-in-2022
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