Search for "proporcja bazowa do faktur na przełomie roku" returned 5278 matches

Closed Loop Cross-Platform Audience Reach with Comscore

CES is where the world's biggest brands do business and meet new partners, and the sharpest innovators hit the stage.
17% - fts/Closed-Loop-Cross-Platform-Audience-Reach-with-Comscore

StackAdapt QA Driving Brand Lift with Connected TV

Since the start of 2020, we’ve seen notable shifts in consumption of TV, video and digital content across platforms. This changing media landscape is impacting how brands need to approach their advertising strategies. To this end, Comscore and programmatic...
17% - fts/Case-StudiesX/StackAdapt-QA-Driving-Brand-Lift-with-Connected-TV

RIPGRPs Evolving the Metrics That Move Us Forward

TV measurement is finally having its moment in the spotlight. Not long ago, GRPs (Gross Rating Points) were the headline act built for an era when content was broadcast to the masses and media plans followed predictable rhythms. But today, the ecosystem...
17% - ights/Blog/RIPGRPs-Evolving-the-Metrics-That-Move-Us-Forward

Perspectivas do Cenário Digital Brasil e Rio Grande do Sul 2017

Confira o material apresentado no meeting realizado em Porto Alegre sobre as Perspectivas do Cenário Digital Brasil e Rio Grande do Sul 2017, em que apresentamos dados relevantes do consumo de internet no mundo e para onde o Brasil está caminhando diante...
17% - ights/Presentations-and-Whitepapers/2017/Perspectivas-do-Cenario-Digital-Brasil-e-Rio-Grande-do-Sul-2017

CTV na América Latina Hábitos de consumo e atitude em relação à publicidade

Atualmente, 41% população digital da América Latina é espectador de TV Conectada, o que significa aproximadamente 150 MM de pessoas que assistem aos conteúdos em diversos dispositivos de streaming, smart TV e console de videogame. Assim, sendo uma tendência...
17% - ights/Infographics/CTV-na-America-Latina-Habitos-de-consumo-e-atitude-em-relacao-a-publicidade

El 2020 (o De la importancia de los títulos nacionales)

El año pasado escribía una editorial titulada Esta no es una receta a raíz del fenomenal año que las industrias cinematográficas y del OTT habían experimentado en 2019 . En una parte de ésta mencioné lo siguiente: “el cine se mantiene como una opción...
17% - ights/Blog/El-2020-o-De-la-importancia-de-los-titulos-nacionales

Perspectivas do Cenário Digital

Este ano tem sido catalogado por muitos especialistas como o ano da aceleração digital, muito do que acreditávamos que estaria acontecendo nos próximos 5 anos, está acontecendo ou prestes a acontecer. Com isso em mente, preparamos uma análise sobre o...
16% - ights/Presentations-and-Whitepapers/2020/Perspectivas-do-Cenario-Digital

Online Poster Boy 2008

Social networking was the undisputed poster boy of the online world in 2008, finishing the year with a community representing 80% of the U.K.'s total online population.
16% - ights/Blog/Online-Poster-Boy-2008

Twitter.com Quadruples to 17 Million U.S. Visitors in Last Two Months

Well, Twitter has done it again. Within a few short months this relative newbie on the social media scene has gone from having a modest following to being a decidedly mainstream Web attraction.
16% - ights/Blog/Twitter.com-Quadruples-to-17-Million-U.S.-Visitors-in-Last-Two-Months

Comments on Today’s Yahoo! Press Release

Last week we notified Yahoo! of a processing error confined to data specific to Yahoo! which resulted in under-reporting Yahoo! Page Views and duration metrics by 2 to 3%. This morning, Yahoo! made an announcement about the revised data. The purpose...
16% - ights/Blog/Comments-on-Today-s-Yahoo!-Press-Release