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2024 Year in Review: Setting the Stage for 2025 - UK Edition

In the 2024 edition of our Year in Review webinar, our team of experts returned to spotlight the British audiences through the lens of cross-platform consumption. The presentation delved into industry insights where major players go head-to-head, uncovered...
27% - ights/Presentations-and-Whitepapers/2025/2024-Year-in-Review-UK

2024 Year in Review: Setting the Stage for 2025 – Edizione Italiana

Comscore ha investigato i principali insight che hanno definito il 2024 e ha fornito uno sguardo sul panorama digitale italiano del 2025 appena iniziato: l’analisi e i dati sono ora disponibili per il download.
8% - ights/Presentations-and-Whitepapers/2025/2024-Year-in-Review-Italia

Comscore Appoints a new Country Manager for the UK

Comscore (Nasdaq: SCOR), a global leader in measuring and analysing consumer behaviours, today announced the appointment of Ira Xhelili as Country Manager for the UK. In this role, Ira will lead Comscore’s strategic initiatives in Great Britain, driving...
26% - ights/Press-Releases/2025/2/Comscore-Appoints-a-new-Country-Manager-for-the-UK

Comscore To Announce Fourth Quarter 2024 Financial Results

Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call to discuss its financial results for the fourth quarter ended December 31, 2024 on Tuesday, March...
25% - ights/Press-Releases/2025/2/Comscore-To-Announce-Fourth-Quarter-2024-Financial-Results

Retorno de Neymar ao Santos

Desde o anúncio do retorno de Neymar ao Santos Futebol Clube, o engajamento e o número de seguidores do clube explodiram, alcançando números impressionantes e causando um fervor entre marcas e celebridades.
15% - ights/Infographics/Retorno-de-Neymar-ao-Santos

El potencial de las redes sociales para los medios tradicionales

En un contexto donde las redes sociales se han convertido en una parte fundamental de nuestra vida diaria, surge una pregunta crucial: ¿estamos aprovechando todo el potencial que estas plataformas ofrecen dentro del ecosistema de medios tradicionales?...
23% - ights/Blog/El-potencial-de-las-redes-sociales-para-los-medios-tradicionales

Comscore Expands YouTube CTV Viewership Measurement to International Markets

Comscore (NASDAQ: SCOR), a global leader in measuring and analyzing consumer behaviors, today announced an international expansion of its YouTube audience measurement capabilities. For the first time, YouTube Connected TV (CTV) platform reach and volumetrics—covering...
57% - ights/Press-Releases/2025/2/Comscore-Expands-YouTube-CTV-Viewership-Measurement-to-International-Markets

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ID-Free Impressions are the New Normal

Proximic by Comscore’s third annual State of Programmatic Report for 2025 reveals a digital advertising industry at a turning point.
48% - ights/Blog/ID-Free-Impressions-are-the-New-Normal

La celebracion del ano de la serpiente en las redes sociales

Lunar New Year festivities began worldwide on January 29, 2025, marking the start of the Year of the Snake - the 6th animal on the Chinese calendar. Here’s a glimpse into how this new lunar year shone on social media.
27% - ights/Infographics/Social-Media-Celebrates-the-Year-of-the-Snake