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Mexican Internet Audience Reaches 13 Million


32% - ights/Press-Releases/2009/4/Mexican-Internet-Audience-Reaches-13-Million

Valencia Festival of Media

With comScore chairman and co-founder Gian Fulgoni, and comScore mobile expert Paul Goode, both speaking at the event, I travelled to Valencia last week to attend the Festival of Media.
16% - ights/Blog/Valencia-Festival-of-Media

2009 State of Online Banking Report

comScore today released its annual review of the online banking industry.
20% - ights/Press-Releases/2009/4/2009-State-of-Online-Banking-Report

Canada Leads World in Online Video Viewing

comScore today released a report on the Canadian online video market, based on February 2009 comScore Video Metrix data, which showed that 21 million Canadians viewed more than 3.1 billion videos online during the month.
40% - ights/Press-Releases/2009/4/Canada-Leads-World-in-Online-Video-Viewing

Online is the New Primetime


21% - ights/Presentations-and-Whitepapers/2008/Online-is-the-New-Primetime

On Branding Versus Direct Response Advertising

A few weeks ago, I had the pleasure of doing the kickoff keynote presentation at OMMA Global Hollywood and then participated on a panel discussing the state of the advertising industry. We touched on the relative merits of direct response versus branding...
42% - ights/Blog/On-Branding-Versus-Direct-Response-Advertising

State of Online Banking

The report, based on passively-observed online behavioral data from the comScore Online Bank Benchmarker and a 2009 survey of nearly 5,000 U.S. online banking customers, provides comprehensive insights into service usage, customer satisfaction, personal...
5% - ights/Presentations-and-Whitepapers/2009/State-of-Online-Banking

comScore Appoints Kenneth Tarpey as Chief Financial Officer


35% - ights/Press-Releases/2009/4/comScore-Appoints-Kenneth-Tarpey-as-Chief-Financial-Officer

U.S. Hispanic Internet Audience Growth

comScore today released a report on the U.S. Hispanic Internet market, finding that the Hispanic online population reached a record 20.3 million visitors in February 2009, representing 11 percent of the total U.S. online market.
12% - ights/Press-Releases/2009/4/U.S.-Hispanic-Internet-Audience-Growth

March 2009 U.S. Search Engine Rankings

comScore today released its monthly comScore qSearch analysis of the U.S. search marketplace. In March 2009, Americans conducted 14.3 billion core searches, a 9-percent gain versus February.
29% - ights/Press-Releases/2009/4/March-2009-U.S.-Search-Engine-Rankings