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Comscore Everywhere Launches as a New Standard for Single-Source Cross-Platform Measurement

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to introduce ‘Comscore Everywhere,’ a true single-source unified cross-platform measurement solution. Comscore Everywhere will provide...
30% - ights/Press-Releases/2022/1/Comscore-Everywhere-Launches-as-a-New-Standard-for-Single-Source-Cross-Platform-Measurement

Comscore Announces Media & Technology Industry Veteran Jon Carpenter as Chief Financial Officer

Comscore today announced the appointment of Jon Carpenter as Chief Financial Officer. Carpenter, who will start November 29, 2021, joins Comscore as the company continues to capitalize on the transformational marketplace opportunities and executes on...
30% - ights/Press-Releases/2021/10/Comscore-Announces-Media-Technology-Industry-Veteran-Jon-Carpenter-as-Chief-Financial-Officer

Comscore CEO Bill Livek Announces Intention to Retire

Comscore announced today that following an extraordinary career over four decades in media measurement, Chief Executive Officer and Executive Vice Chairman Bill Livek has announced his intention to retire as CEO and transition to non-executive Vice Chairman...
30% - ights/Press-Releases/2022/2/Comscore-CEO-Bill-Livek-Announces-Intention-to-Retire

The Sad Plight of Small Businesses

comScore’s analysis of holiday shopping trends during the 2009 season was, in some ways, reassuring, with online sales during the November – December period growing 4% over a disastrous 2008 period.
30% - ights/Blog/The-Sad-Plight-of-Small-Businesses

Ernst and Young Entrepreneur of the Year Conference

As the wife of the CEO, I don’t often do this, but this past weekend was not only fun, but inspiring. I’ve just had the pleasure of attending the annual Ernst and Young Entrepreneur of the Year Conference with comScore’s leaders, Magid and Gian, and Gian’s...
30% - ights/Blog/Ernst-and-Young-Entrepreneur-of-the-Year-Conference

How the “Digital Endcap” Can Help Improve Online Retailers’ Bottom Lines

This year we are seeing the emergence of another form of display ad that resides further down the funnel, which we are calling the “Digital Endcap,” which refers to a display ad for a manufacturer appearing on a retailer’s website.
30% - ights/Blog/How-the-Digital-Endcap-Can-Help-Improve-Online-Retailers-Bottom-Lines

Cyber Monday Sees 3 Billion in Desktop Online Sales to Rank as Top US Online Spending Day in History

comScore today reported holiday season U.S. retail e-commerce spending from desktop computers for Cyber Monday 2017 and the holiday weekend following Thanksgiving. Cyber Monday reached $3.36 billion in desktop online spending, up 26 percent versus year...
30% - ights/Press-Releases/2017/11/Cyber-Monday-Sees-3-Billion-in-Desktop-Online-Sales-to-Rank-as-Top-US-Online-Spending-Day-in-History

Smart Speaker Penetration Hits 20 Percent of US Wi Fi Households

At the beginning of December, I presented a webinar on the “Future of Voice.” At that time, the penetration of smart speakers was slightly more than 13 percent. Recently-released comScore Connected Home data from February show the penetration of smart...
30% - ights/Blog/Smart-Speaker-Penetration-Hits-20-Percent-of-US-Wi-Fi-Households

Media Consumption during the Coronavirus Pandemic

Coronavirus Insights, A top-level look at how the COVID-19 pandemic is affecting audience and consumer behavior across platforms.
30% - ights/Blog/Media-Consumption-during-the-Coronavirus-Pandemic

Revisited Media Consumption during the Coronavirus Pandemic

We have seen unprecedented activity and intriguing patterns in media consumption throughout the current pandemic. As this global pandemic has changed how consumers connect with news, entertainment and more, our data have begun to reveal what consumer...
30% - ights/Blog/Revisited-Media-Consumption-during-the-Coronavirus-Pandemic