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Top 10 Burning Issues in Local Television

In this post, we outline the top ten burning issues in local television heading into 2020 and introduce our new blog series delving into each issue in-depth.

The Key to Successful Selling? Be Willing to Evolve

As I explored all that the NAB’s Small Market Television Exchange had to offer, I heard time and time again the desire for local stations to evolve their way of selling beyond the “package”. And since...