- June 13 - June 14, 2018

TVOT: San Francisco

Golden Gate
San Francisco, CA, United States

- This event has passed -

TVOT SF 2018 will feature incredible networking and business-development opportunities for attendees, innovative and effective branding options for Sponsors and Exhibitors.
Attending and interested in meeting with a member of the Comscore team? Please email VIP@comscore.com to schedule a meeting.

ACR and Measurement

June 13 : 11:05 am - 11:55 am
Cathy Hetzel
Executive Vice President, Commercial

Panelists will explore how ACR for measurement is changing both ratings and ad tracking--with an emphasis on how it's allowing for attribution and thus proving out the value of TV advertising in a way that only digital could once do.

Add to Calendar 13-06-2018 11:05:00 13-06-2018 11:55:00 America/New_York TVOT: San Francisco - ACR and Measurement ACR and Measurement

Panelists will explore how ACR for measurement is changing both ratings and ad tracking--with an emphasis on how it's allowing for attribution and thus proving out the value of TV advertising in a way that only digital could once do.

Golden Gate, San Francisco, CA, United States Comscore events@comscore.com false DD/MM/YYYY