- February 24, 2015

MDA and Comscore Release Rankings of Top Web Entities in Malaysia for December 2014

Zach Huang
Zach Huang
Marketing Lead APAC
Kuala Lumpur, Malaysia, February 24, 2015 – The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, and Comscore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released their monthly rankings of web activity for the top online entities in Malaysia for December 2014 based on data from the Comscore MMX™ and Comscore Mobile Metrix® services.

Top 30 Local Web Entities Visited from Desktop Computers in Malaysia
MAYBANK2U.COM.MY, MUDAH.MY, AIRASIA.COM, CIMBCLICKS.COM.MY and CARI.COM.MY held their respective top 5 spots in the top 30 local web entities ranking in December 2014, compared to November 2014. THEMALAYSIANINSIDER.COM.MY was the biggest mover, climbing 12 positions to #9. MELVISTER.COM and THEVOCKET.COM were new entrants to the top 30 ranking compared to November 2014.

Top 30 Local Web Entities from Desktop Computers in Malaysia
December 2014
Total Malaysia – Age 6+, Home and Work Locations
Source: Comscore MMX

Top 30 Web Properties Visited from Desktop Computers in Malaysia
Google Sites kept its #1 position in the top 30 web properties ranking in December 2014, compared to November 2014. Amazon Sites and CIMB Group each moved up 7 positions to #15 and #18 respectively. New to the chart compared to November 2014 were Adobe Sites at #24 and Ziff Davis Tech at #28.

Top 30 Web Properties from Desktop Computers in Malaysia
December 2014
Total Malaysia – Age 6+, Home and Work Locations
Source: Comscore MMX

Top 20 Web Properties Visited from Mobile Devices in Malaysia
Astro Group and Media Prima Group kept their respective top 2 spots in the top 20 web properties ranking in December 2014, compared to November 2014. THEMALAYSIANINSIDER.COM.MY saw the biggest jump, climbing 5 positions to #10. Group Digital Karangkraf, CARLIST.MY and LIKES.COM were new entrants compared to November 2014. Yahoo Sites kept its top spot in terms of tablet audience with 306,000 unique visitors, followed by Media Prima Group with 290,000 and Astro Group with 265,000. In terms of engagement, MUDAH.MY ranked as the top property on smartphones with 178,035,000 pages viewed, followed by Media Prima Group with 28,669,000 and Malaysiakini Sites with 23,118,000.

Top 20 Tagged** Web Properties from Mobile Devices in Malaysia
December 2014
Total Malaysia – Age 18+, All Smartphones, iPhone, Android Phone, All Tablets, Browser Access only
Source: Comscore Mobile Metrix

**Mobile Metrix in Malaysia uses Comscore’s census-based methodology that reports on only tagged entities. Properties which only tag some of their assets (e.g. website but not app) or partially tag (e.g. homepage only) will only be measured on those tagged assets, which will have an impact on the total reported metrics of their entity.

Annexure
This report highlights how Internet users in Malaysia consume online content. International traffic is not counted in this report.

About Comscore
Comscore, Inc. (NASDAQ: SCOR) is a global leader in digital measurement and analytics, delivering insights on web, mobile and TV consumer behaviour that enable clients to maximise the value of their digital investments. For more information, please visit www.comscore.com/companyinfo.

For any questions or further information from an analyst, please contact Zach Huang at worldpress@comscore.com.

About MDA
The Malaysian Digital Association (MDA) is a representative body which comprises online publishers, advertising agencies, creative agencies and digital service providers. Founded in 2009, MDA has been instrumental in shaping the Malaysian digital industry and committed to driving it forward with innovative initiatives, like the endorsement of a standardised measurement currency for the industry – the first time such an endorsement was made anywhere in the region.

For more information about MDA, please visit www.digital.org.my or contact J Matthews at the MDA Secretariat at Telephone: +603-7660-8535 or matthews@macomm.com.my.

The MDA office is located at Unit 706, Block B, Pusat Dagangan Phileo Damansara 1, 9 Jalan 16/11 Off Jalan Damansara, 46350 Petaling Jaya, Selangor DE, Malaysia.

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