Event: DLD Women - July 4, 2011

DLD Women: The Connected Women

Speaker: Delphine Gatignol, VP, Comscore Europe

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How to Target Women Effectively

Delphine presented the latest research about the connected women at DLD Women 2011. Questions answered included:

What does the current landscape of internet users look like?
What percentage are men vs. women?
How does this compare across different countries and regions across the world?
What kinds of activities are men vs. women engaged in, and how do they compare/contrast?