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As March rolls around, so does the excitement of college basketball fans. It's that time of the year when brackets are filled, bets are placed, and college basketball fandom reaches its peak intensity...
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Comscore & Nexstar Reach Multi-Year Agreement for Linear & Cross-Platform A...
At the core of Comscore’s success is a unified methodology, setting the gold standard in the industry. With local market-level data starting at the household level, building up to all residential zip...
3 Ways Political Advertisers Can Win With CTV in 2024
Golden Globes, Oscars and More: Reaching your Audience
It’s All About Audience Reach Across Screens: Key Themes from CES 2024
2024 State of Programmatic Report
5 Surprising Audiences Watching the Big Game
Closed Loop Cross-Platform Audience Reach with Comscore
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New Comscore Reports Illustrate Measurement Stability to Enhance TV Campaig...
Top 23 Insights of 2023
Concert Movies Sing at The Box Office!
Enter Generative AI Search
Generative AI: writing, editing and designing in 2023