2015 Japan Digital Audience Report
The 2015 Japan Digital Audience Report presents a snapshot of key figures and trends in digital behaviour in Japan. Comparing current digital audiences against the same point the previous year, as well as against global and Asia Pacific benchmarks, allows a contextualised review of Japan’s digital landscape.
Some of the topics covered in the 2015 Japan Digital Audience Report are:
- Behaviour and demographics of digital audiences
- Spotlights on key content categories such as Retail, Real Estate, Travel, News/Information and Social Media
- Online video consumption
- Multi-Platform usage (including desktop, smartphone and tablet)