- October 16, 2019

Trust in Data: Understanding attitudes to data in a regulated world

Speaker: Comscore

Data forms the lifeblood of modern business, but as demonstrated by stories in the media about the impact of data loss, misuse or mishap, data also creates a point of vulnerability for a business.

This report by Comscore and The Drum uses survey responses from marketing professionals to examine their usage and trust in data.

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