Audience Recommendations for Every Vertical
Comscore, Inc. (NASDAQ: SCOR) today revealed that 45 U.K. media agencies, including business units of each of the five major agency holding companies, ran more than 275,000 Comscore reports... Read more
Comscore (NASDAQ: SCOR) today announced the launch of Comscore AdEffx™, an integrated campaign effectiveness measurement suite that enables clients to accurately “measure what matters” depe... Read more
Comscore, Inc. (NASDAQ: SCOR) today released the results of a study of the online habits of Portuguese Internet users, based on data from the Comscore World Metrix service. More than 3.8 m... Read more
Comscore, Inc. (NASDAQ: SCOR) today published an open white paper entitled “Proposal for a New Person-Centric Measure for Web Site Server Measurement in the U.K.” This proposal is based upo... Read more
Strong industry support has emerged following last month’s announcement that Comscore, Inc. (NASDAQ: SCOR) will be launching the Media Metrix 360 ‘panel-centric hybrid’ solution to digital... Read more
Strong industry support has emerged following the announcement earlier this week that Comscore, Inc. (NASDAQ: SCOR) will be launching its new Media Metrix 360 ‘panel centric hybrid’ solutio... Read more
Comscore, Inc. (NASDAQ: SCOR) today released the results of a study of Internet usage in Mexico, based on data from the Comscore World Metrix audience measurement service. In March, nearly... Read more
Comscore, Inc. (NASDAQ: SCOR) today reported that total global Internet audience (age 15 and older from home and work computers) has surpassed 1 billion visitors in December 2008, based on... Read more
RESTON, VA, October 16, 2008 – Comscore, Inc. (NASDAQ: SCOR) today announced the availability of enhanced site audience data in the Comscore Media Metrix and Comscore World Metrix audience... Read more
LONDON, U.K., August 27, 2008 –Comscore, Inc. (NASDAQ: SCOR) today released the results of a study of the online behavior of European Internet audiences based on data from the Comscore Worl... Read more
LONDON, U.K., January 22, 2008 – Comscore, Inc. (NASDAQ: SCOR) today released the results of a study of the worldwide traffic to the online properties of traditional U.K. media brands, bas... Read more
Comscore (NASDAQ: SCOR) today announced the U.K. launch of its ground-breaking Comscore Segment Metrix analytical tool. Read more
LONDON, UK, SEPTEMBER 25, 2007 – Comscore (NASDAQ: SCOR) today announced the launch in France of its ground-breaking Comscore Segment Metrix analytical tool. Read more
RESTON, VA, September 11, 2007 – Comscore, Inc. (NASDAQ: SCOR) today announced the introduction of the Comscore Conversational Media Report, a new service that provides enhanced worldwide m... Read more
RESTON, VA, July 26, 2007 – Comscore, Inc. (NASDAQ: SCOR) today introduced Comscore Segment Metrix, a new tool that works with a variety of consumer segmentation schemes to give marketers t... Read more
Tokyo, Japan, July 9, 2007 – Comscore (NASDAQ: SCOR) today released the first comprehensive review of Internet behavior covering 10 countries in the Asia-Pacific region. The Comscore World... Read more
Comscore today announced that it is making available its white paper, “The Impact of Cookie Deletion on the Accuracy of Site-Server and Ad-Server Metrics: An Empirical Comscore Study.” The... Read more
RESTON, Va., April 16, 2007 – Comscore today released the results of a study analyzing the validity of using cookie-based data to measure the number of unique visitors to individual Web sit... Read more