February 24, 2016

Comscore Ranks the Top 50 U.S. Digital Media Properties for January 2016

RESTON, VA, February 24, 2016 – Comscore, Inc. (NASDAQ: SCOR) today released its monthly ranking of U.S. online activity at the top digital media properties for January 2016 based on data from the Comscore Media Metrix® and Media Metrix® Multi-Platform services. Google Sites ranked as the top multi-platform property with 245.2 million unique visitors/viewers across desktop and mobile, while also ranking as the top desktop property with 206.9 million visitors.

Comscore Top 50 Multi-Platform Properties (Desktop and Mobile)
January 2016
Total U.S. – Home and Work Locations
Source: Comscore Media Metrix Multi-Platform

Rank

Property

Unique Visitors/Viewers

(000)

Rank

Property

Unique Visitors/Viewers

(000)

Total Internet : Total Audience

258,997

1

Google Sites

245,167

26

PayPal

84,846

2

Facebook

207,654

27

Pandora.com

83,519

3

Yahoo Sites

205,419

28

WordPress.com*

80,187

4

Microsoft Sites

196,320

29

BuzzFeed.com

79,733

5

Amazon Sites

183,020

30

Netflix Inc.

77,399

6

AOL, Inc.

169,930

31

Vimeo

76,499

7

Comcast NBCUniversal

161,022

32

Adobe Sites

76,439

8

CBS Interactive

156,475

33

Mail Online / Daily Mail

75,466

9

Apple Inc.

139,812

34

Meredith Digital

75,268

10

Mode Media

139,168

35

Cox Enterprises Inc.

75,211

11

Turner Digital

131,095

36

WebMD Health

74,025

12

Wikimedia Foundation Sites

122,336

37

Zillow Group

73,364

13

Linkedin

119,175

38

New York Times Digital

73,044

14

Twitter

118,241

39

About

69,876

15

Time Inc. Network (U.S)

116,346

40

WashingtonPost.com

69,605

16

Weather Company, The

115,820

41

Tribune Media

69,105

17

USA TODAY Network

112,116

42

Fox News Digital Network

66,126

18

Conde Nast Digital

105,221

43

TripAdvisor Inc.

65,774

19

Hearst

104,959

44

Viacom Digital

64,351

20

eBay

98,680

45

Answers.com Sites

63,338

21

Wal-Mart

91,595

46

Vox Media

63,315

22

SheKnows Media

91,003

47

craigslist, inc.

61,792

23

ESPN

88,114

48

NFL Internet Group

61,251

24

Pinterest.com

87,384

49

Scripps Networks Interactive Inc.

61,175

25

Yelp

86,932

50

Groupon

60,421

Comscore Top 50 Properties (Desktop Only)
January 2016
Total U.S. – Home and Work Locations
Source: Comscore Media Metrix

Rank

Property

Unique Visitors

(000)

Rank

Property

Unique Visitors

(000)

Total Internet : Total Audience

233,992

1

Google Sites

206,897

26

Weather Company, The

35,593

2

Microsoft Sites

155,903

27

Yelp

35,262

3

Facebook

147,400

28

PayPal

33,786

4

Yahoo Sites

140,602

29

Pinterest.com

32,027

5

Amazon Sites

107,354

30

Netflix Inc.

30,893

6

AOL, Inc.

81,521

31

TripAdvisor Inc.

29,999

7

Mode Media

69,969

32

Zillow Group

29,564

8

CBS Interactive

59,484

33

Purch

29,099

9

Comcast NBCUniversal

57,068

34

Intuit

29,054

10

Wikimedia Foundation Sites

56,045

35

New York Times Digital

28,111

11

eBay

50,095

36

WebMD Health

28,016

12

Turner Digital

49,798

37

SheKnows Media

27,426

13

Apple Inc.

48,380

38

Meredith Digital

27,228

14

Time Inc. Network (U.S)

40,447

39

Ziff Davis Tech

24,619

15

Ask Network

39,997

40

Cox Enterprises Inc.

24,324

16

Linkedin

39,826

41

ESPN

24,312

17

Wal-Mart

39,201

42

Fox News Digital Network

23,468

18

USA TODAY Network

39,146

43

Expedia Inc

23,403

19

Hearst

38,693

44

Valve Corporation

23,174

20

Conde Nast Digital

37,755

45

JPMorgan Chase Property

22,798

21

About

37,665

46

Demand Media

22,581

22

Twitter

37,635

47

Vox Media

22,063

23

Adobe Sites

36,827

48

Verizon Communications Corporation

21,956

24

craigslist, inc.

36,573

49

Indeed

21,394

25

Dropbox Sites

36,321

50

WashingtonPost.com

21,342

Comscore Ad Focus Rankings (Desktop Only)
January 2016
Total U.S. – Home and Work Locations
Source: Comscore Media Metrix

Top 30 Syndicated Ad Focus Entities

Top 20 Ad Networks/Buy Side Networks

Rank

Property

Unique Visitors (000)

% Reach

Rank

Property

Unique Visitors (000)

% Reach

Total Internet : Total Audience

233,992

100.0

1

Taboola

202,887

86.7

1

Google Ad Network**

220,959

94.4

2

Google

198,740

84.9

2

Yahoo Audience Network**

203,992

87.2

3

Facebook.com

145,454

62.2

3

Conversant**

194,856

83.3

4

Yahoo Sites

140,602

60.1

4

Criteo**

193,852

82.8

5

ShareThis

138,304

59.1

5

RadiumOne**

182,675

78.1

6

MSN

137,876

58.9

6

RhythmOne**

178,292

76.2

7

Outbrain

129,103

55.2

7

Exponential**

166,512

71.2

8

YouTube.com

105,582

45.1

8

Gamut - Network**

153,044

65.4

9

Gravity Personalization

99,234

42.4

9

Collective Display**

148,490

63.5

10

Amazon.com*

93,382

39.9

10

Advertising.com**

147,380

63.0

11

AOL, Inc.

81,521

34.8

11

Rocket Fuel**

113,839

48.7

12

RevContent

75,051

32.1

12

Amobee**

108,176

46.2

13

Windows Live

73,679

31.5

13

Media.net Contextual Ads**

95,912

41.0

14

Mode Media

69,969

29.9

14

SourceKnowledge Video Network**

69,010

29.5

15

Ask Network

39,997

17.1

15

Vibrant Media**

66,354

28.4

16

Linkedin

39,826

17.0

16

GumGum**

62,294

26.6

17

USA TODAY Network

39,146

16.7

17

AdBlade Network**

62,004

26.5

18

About

37,665

16.1

18

Undertone Networks**

58,802

25.1

19

CNN Brand

36,829

15.7

19

Choicestream**

57,601

24.6

20

Twitter.com

36,471

15.6

20

Specific Media**

56,387

24.1

21

Walmart.com

36,269

15.5

22

Yelp

35,262

15.1

Top DSP/SSP/Ad Exchange Entities

23

NBC News Digital

34,040

14.5

1

Fulcrum5**

193,355

82.6

24

CBS News

31,907

13.6

2

OpenX**

157,776

67.4

25

Blogger

31,238

13.4

3

engage:BDR**

112,115

47.9

26

Weather Channel, The

31,063

13.3

27

Zillow Group

29,564

12.6

28

Purch

29,099

12.4

29

IMDb

28,406

12.1

30

New York Times Digital

28,111

12.0

Reach % denotes the percentage of the total internet population that viewed a particular entity at least once in January. For instance, Yahoo Sites was seen by 60.1 percent of the 234 million desktop internet users in January.
* Entity has assigned some portion of traffic to other syndicated entities.
** Indicates that the entity is an advertising network.

For more information: Request a Demo of Media Metrix Multi-Platform

About Comscore Media Metrix Multi-Platform
Comscore Media Metrix Multi-Platform offers comprehensive reporting on more than 300,000 digital media entities, including their unduplicated audience size, demographic composition, engagement, performance within key user segments and behavioral trends. All of these metrics are measured across multiple digital media platforms, including desktop computers, smartphones and tablets, and content delivery vehicles, including websites, videos and apps. These platforms are unified using both panel- and census-based methods to deliver a holistic view of media companies’ total digital populations.

About Comscore Media Metrix
Comscore Media Metrix provides industry-leading Internet audience measurement services that report details of online media usage, visitor demographics and online buying power for the home, work and university audiences on desktop computers across local U.S. markets and across the globe. Comscore Media Metrix reports are used by financial analysts, advertising agencies, publishers and marketers. Comscore Media Metrix syndicated ratings are based on industry-sanctioned sampling methodologies.

About Comscore
Comscore, Inc. (NASDAQ: SCOR) is a leading cross-platform measurement company that precisely measures audiences, brands and consumer behavior everywhere. Comscore completed its merger with Rentrak Corporation in January 2016 to create the new model for a dynamic, cross-platform world. Built on precision and innovation, our unmatched data footprint combines proprietary digital, TV and movie intelligence with vast demographic details to quantify consumers’ multiscreen behavior at massive scale. This approach helps media companies monetize their complete audiences and allows marketers to reach these audiences more effectively. With more than 3,200 clients and global footprint in more than 75 countries, Comscore is delivering the future of measurement. For more information on Comscore, please visit www.comscore.com.