RankingSeptember 3, 2025

Consumer AI Tool Usage - Top 5 Entities

Consumer AI Tool Usage - Top 5 Entities on Desktop

Desktop	Unique Visitors
TOTAL*	78,420,381
OpenAI ChatGPT (AI Assistant)	36,146,928
Microsoft Copilot (AI Assistant)	23,117,296
Canva (Audio, Images, Design, Videos, Music, Presentation)	15,136,141
Grammarly (Text, Productivity)	5,442,555
Voicemod (Audio)	4,727,485

*Total Unique Visitors
The estimated number of deduplicated unique people that visited any content of a website, a category, a channel, or an application during the reported data period.

Source: Custom MMX Desktop, June 2025

Consumer AI Tool Usage - Top 5 Entities on Mobile

Mobile	Unique Visitors
TOTAL*	73,397,600
OpenAI ChatGPT (AI Assistant)	25,379,881
Google Gemini (AI Assistant)	14,279,302
Microsoft Copilot (AI Assistant)	8,801,288
Octane AI (Marketing)	8,380,793
Canva (Audio, Images, Design, Videos, Music, Presentation)	7,616,230

*Total Unique Visitors
The estimated number of deduplicated unique people that visited any content of a website, a category, a channel, or an application during the reported data period.

Source: Custom MMX Mobile, June 2025

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