#RIPGRPs: Evolving the Metrics That Move Us Forward
Is your brand ready for a Paralympic summer? Channel 4 and YouTube are
Fast Facts: UEFA Champions League 2023/24
Fall Targeting Guide 2024
Our programmatic targeting guide offers tailored audience recommendations for campaigns during the 2024 Fall Season, including off-the-shelf and custom audience ideas.
Fast Facts: Indian Premier League 2024
March Madness Across Screens: 2024 Recap
The Social Bowl: Top Brands, Influencers and Content throughout the Big Gam...
On one of advertising’s biggest nights of the year, linear TV remains undisputed in terms of audience reach. Supplemented by incrementality from digital, the combination calls for a well-targeted cros...
Growing Big Game Audiences in 2024
Scoring with Comscore: A Data Driven Approach for Winning Insights on Sport...
Scoring on the Madness of March
5 Surprising Audiences Watching the Big Game
ICC Cricket World Cup 2023: A wish of a billion hearts
The ‘Beckham’ series effect on social media
Strategies that Win: The New Year Sports Segment Guide
Reach, Frequency and Beyond. Insights from Comscore and YouTube.
Comscore In Conversation with the Green Bay Packers
2023 FIFA Women’s World Cup 2023 on Social Media
Young Women Emerge as Fastest-Growing Sports Audience