More Insights

High Praise for Comscore's Green Recruiting Efforts

One Million Trees and Counting

Researchware is not Spyware

For good reason, concerns about privacy and data security have become an increasingly visible issue for the marketing industry in recent years – perhaps most notably in the online sector. The unpreced...

Interview with Surinder Siama of ResearchTalk Podcasts

Comscore's Cookie Deletion White Paper Now Available

Thoughts on Wal-Mart and ISP Data

Last month in the Wall Street Journal, I read an article by Carl Bialik, aka “The Numbers Guy,” in which he mentioned the use of retailers’ UPC sales scanner data in the consumer packaged goods indust...

From “Goat” to “Hero”: The Saga of the IAB Summit

Firefox vs. Internet Explorer: Part 2

Comscore Responds to IAB Open Letter

Comscore Cookie Deletion Study and its Implications for Internet Audience M...

Cookie Deletion Rates and the Impact on Unique Visitor Counts