Search for "why does c still not have strings" returned 305 matches

Shareablee INTERACT summit: The Ultimate Social Data Game Show

What's your guess on how many videos were posted by influencers in Q1 of this year? Like CBS Interactive's Lauren C. Zupkus, do you feel like you and Britney Spears have really gotten to know each other on Instagram?
100% - ights/Videos/Interview/Shareablee-INTERACT-summit-The-Ultimate-Social-Data-Game-Show

Advanced TV Targeting Early In A Mega Trend

Bill Livek has many ways to describe advanced advertising targeting—a train, a steamroller, a big snowball. Whatever the metaphor, it’s particularly advanced at the local level, says the President of measurement provider comScore.
98% - ights/Videos/Interview/Advanced-TV-Targeting-Early-In-A-Mega-Trend

Gian Fulgoni Relishes Neverending Search For The Solution

We hear a lot about data science in advertising nowadays. But Gian Fulgoni may have been the trade’s original “Maths Man”. At university, he studied for a physics degree first and a masters in marketing second.
87% - ights/Videos/Interview/Gian-Fulgoni-Relishes-Neverending-Search-For-The-Solution

Comscore Data Divas at CES C Space

Comscore Data Divas panel at CES in the C-Space with Ann Bee, Google; Sheila Marmon, Mirror Digital; Kelly McMahon, LG Ad Solutions; Noelle Huynh, Warner Brothers Discovery; Andrea Zapata, T-Mobile Advertising Solutions and moderated by Jackelyn Keller,...
86% - ights/Videos/Interview/Comscore-Data-Divas-at-CES-C-Space

Why Marketers Need to Know About Advanced Currencies

Advanced currencies are a relatively new phenomenon, allowing television advertisers to identify audiences by moving beyond a standard age and sex demography to focus on consumer targets.
84% - ights/Videos/Interview/Why-Marketers-Need-to-Know-About-Advanced-Currencies

App Wars: Does the little guy have a chance against Facebook, Apple & Google?

It’s no secret that mobile is the way of the future. But what does it take to make a successful app? Are certain categories more popular than others? Do free apps do better than paid? Gian Fulgoni, comScore co-founder, provides answers on Yahoo Finance.
69% - ights/Videos/Interview/App-Wars-Does-the-little-guy-have-a-chance-against-Facebook-Apple-and-Google

Inside the race to create a better cross-channel currency for CTV

Comscore is so excited to have participated at The Drum Digital Transformation Festival! Comscore’s Tania Yuki joined industry leaders from Finecast, Roku Inc., and FreeWheel to discuss the best new theories to create a better a cross-channel currency...
69% - ights/Videos/Interview/Inside-the-race-to-create-a-better-cross-channel-currency-for-CTV

Measurement of Fraudulent Traffic Must be Stricter

Measurement of Fraudulent Traffic Must be Stricter. As much as 40% of digital video campaigns can be originating from non-human or fake traffic, says Anne Hunter in an interview with Beet.TV at the 4As’ Transformation 2015 event.
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Why cross-platform measurement is crucial to success

Local agency and station professionals discuss the importance of cross-platform measurement, and how TV and digital work hand-in-hand to increase campaign effectiveness.
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Focus on your product don't get stuck in a rut

In this week’s Top Two Tips Salvia Rubin, founder and CEO of Indiegogo, and Shareablee Founder & CEO Tania Yuki, join us. They tell us why your marketing should take a backseat to the focus on your product and customer, and why you should break your own...
64% - ights/Videos/Interview/Focus-on-your-product-don-t-get-stuck-in-a-rut